Imperfect Marketing

Send us Fan Mail Are you trying to grow your business… but feel like no one is paying attention? Do you think you need a big audience before you can build real momentum? What if the real secret to growth isn’t more followers—but stronger community? If you’ve been chasing growth but craving connection, this conversation will shift how you think about marketing—follow the show for more real, practical insights. What if everything you’ve been told about growing your business is backwards? In thi...

Send us Fan Mail Are you still relying on Google alone to get found? Wondering why your website traffic is shifting—but your leads aren’t? Or why your marketing feels like it’s working… but you can’t quite track it anymore? If this episode resonates with you, make sure to follow Imperfect Marketing so you don’t miss future conversations that break down what’s actually working right now. SEO hasn’t disappeared—but it has evolved in a big way. In this episode, Kendra talks with Wes Towers abo...

Send us Fan Mail In this episode of Imperfect Marketing, I’m pulling back the curtain on how I’ve actually been using AI in my day-to-day marketing work—beyond the hype, beyond the shiny tools. I share what’s in my current tech stack, what didn’t live up to expectations, and what genuinely made me more efficient (and what didn’t). If you’ve ever felt overwhelmed by the constant stream of new AI tools, this episode will help you cut through the noise and focus on what actually matters. T...

Send us Fan Mail In this episode of Imperfect Marketing, I sit down with Jonny Holsten of BridgeSelling to unpack why sales gets such a bad reputation—and how to fix it. We dive into what actually works in modern sales conversations (hint: it’s not scripts or pressure). Jonny shares his journey from marketing into sales strategy and how that shift led to his book Fix Your Broken Sales Calls. Together, we explore how to move from chasing leads to building meaningful, problem-solving conversati...

Send us Fan Mail In this episode of Imperfect Marketing, I sit down with Stephanie Sylvestre, founder of Avatar Buddy, to explore how AI is reshaping the way businesses operate—and why human skills matter more than ever. Stephanie shares her fascinating journey from corporate IT leadership to building an AI-powered company, along with the lessons she’s learned along the way (including a few hard-earned ones she hopes you won’t have to repeat). We dive into how businesses can actually use AI e...