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<description>&lt;p&gt;Join Dmytro Shvets as he interviews Olena Tokar, CEO of Lol&amp;amp; Pop, about their "magical" entry into the Japanese market.&lt;/p&gt;&lt;p&gt;Learn how a chance meeting at a trade show led to a major distribution deal, despite initial doubts and major hurdles.&lt;/p&gt;&lt;p&gt;Discover the rigorous testing required in Japan, how Lol&amp;amp;Pop overcame blackouts in Ukraine, and why quality and persistence are key.&lt;/p&gt;&lt;p&gt;Listen to the first part of the interview in the episode #42.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Key Highlights :&lt;/strong&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Unexpected success story of a Ukrainian candy maker in Japan.&lt;/li&gt;&lt;li&gt;Deal with a major Japanese distributor and placement in 350 stores.&lt;/li&gt;&lt;li&gt;Challenges of rigorous testing in Japan.&lt;/li&gt;&lt;li&gt;Importance of resilience, adaptability, and quality.&lt;/li&gt;&lt;li&gt;Practical tips for SMEs and exporters.&lt;/li&gt;&lt;li&gt;Focus on the Japanese market specifically.&lt;/li&gt;&lt;li&gt;Building trust and reputation.&lt;/li&gt;&lt;li&gt;Joining industry alliances.&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Speakers LinkedIn Profiles:&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Dmytro Shvets &lt;a target="_blank" rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/dshvets/"&gt;https://www.linkedin.com/in/dshvets/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Olena Tokar &lt;a target="_blank" rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/alonatokar/"&gt;https://www.linkedin.com/in/alonatokar/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Listen to Start Global Insights on all major podcast platforms. &lt;/strong&gt;Don't forget to subscribe for more global business insights.&lt;/p&gt;&lt;p&gt;Spotify: &lt;a target="_blank" rel="noopener noreferrer nofollow" href="https://rebrand.ly/SGISpotifyRSS"&gt;https://rebrand.ly/SGISpotifyRSS&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Apple podcasts: &lt;a target="_blank" rel="noopener noreferrer nofollow" href="https://rebrand.ly/SGIAppleRSS"&gt;https://rebrand.ly/SGIAppleRSS&lt;/a&gt;&lt;/p&gt;&lt;p&gt;YouTube: &lt;a target="_blank" rel="noopener noreferrer nofollow" href="https://rebrand.ly/SGIYTRSS"&gt;https://rebrand.ly/SGIYTRSS&lt;/a&gt;&lt;/p&gt;&lt;p&gt;In your browser: &lt;a target="_blank" rel="noopener noreferrer nofollow" href="https://rebrand.ly/SGISGRSS"&gt;https://rebrand.ly/SGISGRSS&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Feedback: We value your thoughts. Please leave us a review on Apple podcasts, Spotify or email us at &lt;a target="_blank" rel="noopener noreferrer nofollow" href="mailto:podcast@start-global.biz"&gt;podcast@start-global.biz&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Develop your international expansion strategy with Start Global, your guide to foreign markets. Visit us at &lt;a target="_blank" rel="noopener noreferrer nofollow" href="https://www.start-global.biz/"&gt;https://www.start-global.biz/&lt;/a&gt;&lt;/p&gt;</description>

Start Global Insights

Dmytro Shvets

How to sell sweets to Japan? A story of a brave Ukrainian sweets producer. Part 2.

MAR 19, 202528 MIN
Start Global Insights

How to sell sweets to Japan? A story of a brave Ukrainian sweets producer. Part 2.

MAR 19, 202528 MIN

Description

<p>Join Dmytro Shvets as he interviews Olena Tokar, CEO of Lol&amp; Pop, about their "magical" entry into the Japanese market.</p><p>Learn how a chance meeting at a trade show led to a major distribution deal, despite initial doubts and major hurdles.</p><p>Discover the rigorous testing required in Japan, how Lol&amp;Pop overcame blackouts in Ukraine, and why quality and persistence are key.</p><p>Listen to the first part of the interview in the episode #42.</p><p><strong>Key Highlights :</strong></p><ul><li>Unexpected success story of a Ukrainian candy maker in Japan.</li><li>Deal with a major Japanese distributor and placement in 350 stores.</li><li>Challenges of rigorous testing in Japan.</li><li>Importance of resilience, adaptability, and quality.</li><li>Practical tips for SMEs and exporters.</li><li>Focus on the Japanese market specifically.</li><li>Building trust and reputation.</li><li>Joining industry alliances.</li></ul><p></p><p><strong>Speakers LinkedIn Profiles:</strong></p><p>Dmytro Shvets <a target="_blank" rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/dshvets/">https://www.linkedin.com/in/dshvets/</a></p><p>Olena Tokar <a target="_blank" rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/alonatokar/">https://www.linkedin.com/in/alonatokar/</a></p><p></p><p><strong>Listen to Start Global Insights on all major podcast platforms. </strong>Don't forget to subscribe for more global business insights.</p><p>Spotify: <a target="_blank" rel="noopener noreferrer nofollow" href="https://rebrand.ly/SGISpotifyRSS">https://rebrand.ly/SGISpotifyRSS</a></p><p>Apple podcasts: <a target="_blank" rel="noopener noreferrer nofollow" href="https://rebrand.ly/SGIAppleRSS">https://rebrand.ly/SGIAppleRSS</a></p><p>YouTube: <a target="_blank" rel="noopener noreferrer nofollow" href="https://rebrand.ly/SGIYTRSS">https://rebrand.ly/SGIYTRSS</a></p><p>In your browser: <a target="_blank" rel="noopener noreferrer nofollow" href="https://rebrand.ly/SGISGRSS">https://rebrand.ly/SGISGRSS</a></p><p>Feedback: We value your thoughts. Please leave us a review on Apple podcasts, Spotify or email us at <a target="_blank" rel="noopener noreferrer nofollow" href="mailto:podcast@start-global.biz">podcast@start-global.biz</a></p><p>Develop your international expansion strategy with Start Global, your guide to foreign markets. Visit us at <a target="_blank" rel="noopener noreferrer nofollow" href="https://www.start-global.biz/">https://www.start-global.biz/</a></p>