Do you need an AI strategy? Do AI SDRs work? And if they don’t, what does? This and more we talk about with Andy Mowat<ul><li>(00:00) - Introduction</li>
<li>(05:47) - RevOps vs GTM Ops and retitling</li>
<li>(11:10) - AI Usecases in the GTM</li>
<li>(12:18) - The main sales usecase</li>
<li>(14:15) - AI SDRs: Efficiency vs. Conversion</li>
<li>(19:02) - AI that actually works in sales</li>
<li>(23:06) - AI and data</li>
<li>(26:08) - Generative AI and Data Normalization</li>
<li>(30:05) - Future of AI in Business</li>
</ul> Never miss a new episode, join our newsletter on <a href="https://revenueformula.substack.com/">revenueformula.substack.com</a>

<description>
 &lt;p&gt;Do you need an AI strategy? Do AI SDRs work? And if they don’t, what does?&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;This and more we talk about with Andy Mowat&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;(00:00) - Introduction&lt;/li&gt;
&lt;li&gt;(05:47) - RevOps vs GTM Ops and retitling&lt;/li&gt;
&lt;li&gt;(11:10) - AI Usecases in the GTM&lt;/li&gt;
&lt;li&gt;(12:18) - The main sales usecase&lt;/li&gt;
&lt;li&gt;(14:15) - AI SDRs: Efficiency vs. Conversion&lt;/li&gt;
&lt;li&gt;(19:02) - AI that actually works in sales&lt;/li&gt;
&lt;li&gt;(23:06) - AI and data&lt;/li&gt;
&lt;li&gt;(26:08) - Generative AI and Data Normalization&lt;/li&gt;
&lt;li&gt;(30:05) - Future of AI in Business&lt;/li&gt;
&lt;/ul&gt;&lt;br&gt;Never miss a new episode, join our newsletter on &lt;a href="https://revenueformula.substack.com/"&gt;revenueformula.substack.com&lt;/a&gt;
 </description>

The Revenue Formula

AI in Action: GTM use cases that work (with Andy Mowat)

AI in Action: GTM use cases that work (with Andy Mowat)

Description