<description>&lt;p&gt;In this episode, Sydney, Lauren, and Laura dive into the magic of those so-called "weak ties" and how they can actually be a game-changer for networking and landing new business opportunities. Laura gets real about how she launched her quirky dinner series, &lt;a target="_blank" href="https://www.wt-sb.com/"&gt;Weak Ties/Strong Bonds&lt;/a&gt; (yes, it’s as fun as it sounds), and how it’s been a goldmine for building connections. They also get into the nitty-gritty of email marketing vs. social media—spoiler alert: personalized emails win every time.&lt;/p&gt;&lt;p&gt;Of course, it wouldn’t be an episode without some laughs. They share hilarious stories about the most random ways clients have come into their lives—like, ever gotten a client from a weird email thread? Yeah, it happens.&lt;/p&gt;&lt;p&gt;Laura Maurer opens up about Weak Ties/Strong Bonds, a community and networking dinner series dedicated to uplifting women and gender diverse entrepreneurs and sparking collaborations to create a space where they can thrive together. And guess what—it’s already happening. People are linking up, making deals, and referring clients left and right. She also spills on the tricky part of hosting these events: balancing sponsor value while keeping the whole thing fun for attendees.&lt;/p&gt;&lt;p&gt;And because they can’t help themselves, they wrap things up with a lighthearted chat about the weird world of domain names and a rapid-fire round on personal faves.&lt;/p&gt; &lt;br/&gt;&lt;br/&gt;This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit &lt;a href="https://www.prettyfunnybusiness.com/subscribe?utm_medium=podcast&amp;#38;utm_campaign=CTA_2"&gt;www.prettyfunnybusiness.com/subscribe&lt;/a&gt;</description>

Pretty Funny Business

EMMIE Collective

2.11 Weak Ties/Strong Bonds, or Why You Shouldn't Employ Your Roommate ft. Laura Maurer

SEP 17, 202458 MIN
Pretty Funny Business

2.11 Weak Ties/Strong Bonds, or Why You Shouldn't Employ Your Roommate ft. Laura Maurer

SEP 17, 202458 MIN

Description

<p>In this episode, Sydney, Lauren, and Laura dive into the magic of those so-called "weak ties" and how they can actually be a game-changer for networking and landing new business opportunities. Laura gets real about how she launched her quirky dinner series, <a target="_blank" href="https://www.wt-sb.com/">Weak Ties/Strong Bonds</a> (yes, it’s as fun as it sounds), and how it’s been a goldmine for building connections. They also get into the nitty-gritty of email marketing vs. social media—spoiler alert: personalized emails win every time.</p><p>Of course, it wouldn’t be an episode without some laughs. They share hilarious stories about the most random ways clients have come into their lives—like, ever gotten a client from a weird email thread? Yeah, it happens.</p><p>Laura Maurer opens up about Weak Ties/Strong Bonds, a community and networking dinner series dedicated to uplifting women and gender diverse entrepreneurs and sparking collaborations to create a space where they can thrive together. And guess what—it’s already happening. People are linking up, making deals, and referring clients left and right. She also spills on the tricky part of hosting these events: balancing sponsor value while keeping the whole thing fun for attendees.</p><p>And because they can’t help themselves, they wrap things up with a lighthearted chat about the weird world of domain names and a rapid-fire round on personal faves.</p> <br/><br/>This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit <a href="https://www.prettyfunnybusiness.com/subscribe?utm_medium=podcast&#38;utm_campaign=CTA_2">www.prettyfunnybusiness.com/subscribe</a>