<description>&lt;p&gt;In this episode, Joyann is joined by Jon Payne. Together they discuss the perspective and benefits of being white in inclusive marketing, along with other topics such as web accessibility and the impact of AI on SEO. Jon also shares stories of resistance to inclusive marketing from the past and they discuss how to combat this problem.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://youtu.be/3OcYh99Ufd4" rel="nofollow"&gt;You can watch the podcast here.&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.arimacompany.com/newsletter" rel="nofollow"&gt;Sign up to our newsletter here.&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.arimacompany.com/marketing-made-inclusive-podcast" rel="nofollow"&gt;You can find the transcript here.&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.linkedin.com/in/mrjonpayne/" rel="nofollow"&gt;You can find Jon here&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Useful links:&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.atomicsmash.co.uk/" rel="nofollow"&gt;Atomic Smash&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.w3.org/WAI/standards-guidelines/" rel="nofollow"&gt;W3C Accessibility Standards Overview&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.imagine.art/?utm_campaign=WW_CPA&amp;utm_medium=cpc&amp;utm_source=google&amp;utm_term=midjourney" rel="nofollow"&gt;Midjourney Imagine Art&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://chat.openai.com/" rel="nofollow"&gt;Chat GBT&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://bard.google.com/chat" rel="nofollow"&gt;Google Bard&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.linkedin.com/in/dharmesh/" rel="nofollow"&gt;Dharmesh Shah&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://twitter.com/joyannboyce" rel="nofollow"&gt;You can find Joyann here.&lt;/a&gt;&lt;/p&gt;&lt;p&gt;You can find Inclued here:&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.inclued.ai/" rel="nofollow"&gt;Website&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.linkedin.com/company/inclued-ai/" rel="nofollow"&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://twitter.com/Inclued_AI" rel="nofollow"&gt;Twitter&lt;/a&gt;&lt;/p&gt;</description>

Marketing Made Inclusive

Joyann Boyce

Ep 38: The Benefits of Being White in Inclusive Marketing with Jon Payne

JAN 23, 202465 MIN
Marketing Made Inclusive

Ep 38: The Benefits of Being White in Inclusive Marketing with Jon Payne

JAN 23, 202465 MIN

Description

In this episode, Joyann is joined by Jon Payne. Together they discuss the perspective and benefits of being white in inclusive marketing, along with other topics such as web accessibility and the impact of AI on SEO. Jon also shares stories of resistance to inclusive marketing from the past and they discuss how to combat this problem.You can watch the podcast here.Sign up to our newsletter here.You can find the transcript here.You can find Jon hereUseful links:Atomic SmashW3C Accessibility Standards OverviewMidjourney Imagine ArtChat GBTGoogle BardDharmesh ShahYou can find Joyann here.You can find Inclued here:WebsiteLinkedInTwitter