Marketing Made Inclusive

It’s the final episode of season two! Join Joyann and Jade as they reflect on the podcast’s second season, including their favourite episodes, lessons they’ve learned and podcast highlights.

Be sure to let us know what you want to see for season three! See you after the break! 

In this episode, Joyann is joined by Laura Gemmell and together they delve into the world of artificial intelligence.

They discuss the construction of chat GPT, offer practical tips on how to use it and explore a myriad of ways AI can be utilised. They also address the issue of bias in AI. 

In this episode, Joyann is joined by Bianka Faustin and together they delve into scaling inclusive marketing. Their discussion includes valuable tips for working with marginalised communities and explores the nuances of engaging with Black target audiences. 

In this episode, Joyann is joined by Jon Payne. Together they discuss the perspective and benefits of being white in inclusive marketing, along with other topics such as web accessibility and the impact of AI on SEO. Jon also shares stories of resistance to inclusive marketing from the past and they discuss how to combat this problem.

Join Joyann and guest Jess Hellens as they delve into the importance of tone of voice in communication and how it plays a pivotal role in attracting the right people to your brand while excluding those who may not align with your values.

They also explore the concept of an inclusive workspace and authenticity online. Tune in to hear more about these crucial aspects of successful marketing and team building.