<description>&lt;p&gt;In this episode, Joyann is joined by Bianka Faustin and together they delve into scaling inclusive marketing. Their discussion includes valuable tips for working with marginalised communities and explores the nuances of engaging with Black target audiences. &lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://youtu.be/R35wGaCKCyE" rel="nofollow"&gt;You can watch the podcast here.&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.arimacompany.com/newsletter" rel="nofollow"&gt;Sign up to our newsletter here.&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.arimacompany.com/marketing-made-inclusive-podcast" rel="nofollow"&gt;You can find the transcript here.&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.linkedin.com/in/bfaustin/" rel="nofollow"&gt;You can find Bianka here.&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Useful links:&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.investopedia.com/terms/f/four-ps.asp" rel="nofollow"&gt;The 4 Ps of Marketing&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://mailchimp.com/resources/what-is-cause-marketing/" rel="nofollow"&gt;What is Cause Marketing&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.nordea.com/en/news/what-is-esg#:~:text=ESG" rel="nofollow"&gt;What is ESG&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://blackpeoplewhohike.com/" rel="nofollow"&gt;Black People Who Hike&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.youtube.com/watch?ab_channel=Subaru&amp;v=qEpPJEbZYzg" rel="nofollow"&gt;Beautiful Silence ad&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.youtube.com/watch?ab_channel=Nike&amp;v=Fu8T-7Ct6Oc" rel="nofollow"&gt;Nike Lunar New Year ad&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.youtube.com/watch?ab_channel=tvcommercials&amp;v=g_gCkoYQq8g" rel="nofollow"&gt;American Greetings ad&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://twitter.com/joyannboyce" rel="nofollow"&gt;You can find Joyann here.&lt;/a&gt;&lt;/p&gt;&lt;p&gt;You can find Inclued here:&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.inclued.ai/" rel="nofollow"&gt;Website&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.linkedin.com/company/inclued-ai/" rel="nofollow"&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://twitter.com/Inclued_AI" rel="nofollow"&gt;Twitter&lt;/a&gt;&lt;/p&gt;</description>

Marketing Made Inclusive

Joyann Boyce

Ep 39: Scaling Inclusive Marketing to a Team of 600+ with Bianka Faustin

JAN 30, 202469 MIN
Marketing Made Inclusive

Ep 39: Scaling Inclusive Marketing to a Team of 600+ with Bianka Faustin

JAN 30, 202469 MIN

Description

In this episode, Joyann is joined by Bianka Faustin and together they delve into scaling inclusive marketing. Their discussion includes valuable tips for working with marginalised communities and explores the nuances of engaging with Black target audiences. You can watch the podcast here.Sign up to our newsletter here.You can find the transcript here.You can find Bianka here.Useful links:The 4 Ps of MarketingWhat is Cause MarketingWhat is ESGBlack People Who HikeBeautiful Silence adNike Lunar New Year adAmerican Greetings adYou can find Joyann here.You can find Inclued here:WebsiteLinkedInTwitter