<p><span style="color: rgb(0, 0, 0); background-color: transparent;">E-commerce sales feeling stuck?</span></p><p><br></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">You’re showing up everywhere - Instagram, TikTok, trade shows, blogs, but it still feels like you’re spinning your wheels and not seeing the return on your effort… you need to hone your efforts.</span></p><p><br></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">In today’s episode, we’re chatting how to grow your e-commerce revenue by doing more focused work - and cutting out the extras.&nbsp;</span></p><p><br></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">I’m walking you through the two key areas that actually move the needle in your DTC sales: growing your audience (getting more eyeballs) and optimizing for conversion (making it easier for people to buy). That’s it. That’s the formula. But within that, there are strategies that most product-based businesses are overlooking.</span></p><p><br></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">You'll Learn:</span></p><ul><li><span style="background-color: transparent;">The 2 key levers that </span><em style="background-color: transparent;">actually</em><span style="background-color: transparent;"> drive e-commerce revenue</span></li><li>What most brands are getting wrong about blog traffic and conversion</li><li>The pop-up and email sequence strategy that finally started converting cold traffic</li><li>How to create sticky, bingeable blog content that builds trust and drives revenue</li><li>Why meeting your customer <em style="background-color: transparent;">where they are</em><span style="background-color: transparent;"> is the name of the game to optimize your efforts</span></li></ul><p><br></p><h3><strong style="color: rgb(0, 0, 0); background-color: transparent;">Mentioned in this Episode:</strong></h3><p><br></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Master Pinterest for Product Based Businesses: interview with Pinterest expert Meagan Williamson. </span><a href="https://podcasts.apple.com/us/podcast/mastering-pinterest-for-product-brands-a-chat/id1648564568?i=1000688467595" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">Listen to Episode 80 HERE</a></p><p><br></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Uplevel your mindset and your assortment &amp; retail strategy inside Rewired Retail. </span><a href="https://learn.kristinfishercoaching.com/rewired-retail-collective-promo/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">Join HERE</a></p><p><br></p><p><br></p><p><strong style="color: rgb(0, 0, 0); background-color: transparent;">RESOURCE RECOMMENDATIONS: </strong></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Need help with your Email Automations? Check out </span><a href="https://kristin_fisher--ecommercebadassery.thrivecart.com/email-badassery/6750e1ae17ac1/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">Email Badassery HERE</a></p><p><br></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Need to optimize your Shopify website and have it start doing more heavy lifting? Checkout </span><a href="https://kristin_fisher--ecommercebadassery.thrivecart.com/shopify-secrets/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">Shopify Secrets HERE</a></p><p><br></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Feeling lost with Pinterest? </span></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Check out </span><a href="https://kristin_fisher--pinpotential.thrivecart.com/pmt/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">The Pinterest Marketing Toolkit HERE</a></p><p><br></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Or to dive deep into your Pinterest strategy, get on the waitlist for one of my all-time favorite courses, </span><a href="https://kristin_fisher--pinpotential.thrivecart.com/pin-potential/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">Pin Potential HERE</a><span style="color: rgb(0, 0, 0); background-color: transparent;">.&nbsp;</span></p><p><br></p><p><em style="color: rgb(0, 0, 0); background-color: transparent;">**Note: I may make a small affiliate commission from links shared (but know that I always 100% stand behind anything that I recommend!)</em></p><p></p><p><strong>LOOKING TO GROW YOUR WHOLESALE BUSINESS?</strong></p><p><em>Retail Pitching</em><span style="background-color: rgb(250, 251, 255);">👇</span></p><p>1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. <a href="https://kristinfishercoaching.com/pitchkit?utm_source=Podcast&amp;utm_medium=Episode&amp;utm_term=buyersidepitchkit" rel="noopener noreferrer" target="_blank">Get yours HERE</a></p><p><br></p><p><em>Faire Growth</em>👇</p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series </span><strong style="background-color: transparent; color: rgb(0, 0, 0);"><em>Unlocking Faire</em></strong><span style="background-color: transparent; color: rgb(0, 0, 0);"> - </span><a href="https://kristinfishercoaching.com/unlockingfaire?utm_source=Podcast&amp;utm_medium=Episode&amp;utm_term=unlockingfaire" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Get instant access HERE</a></p><p><span style="color: rgb(0, 0, 0); background-color: rgb(250, 251, 255);">2) Get my exact growth strategy inside the FREE workshop, </span><strong style="color: rgb(0, 0, 0); background-color: rgb(250, 251, 255);"><em>The Faire Success Blueprint </em></strong><a href="https://kristinfishercoaching.com/faireblueprint?utm_source=Podcast&amp;utm_medium=Episode&amp;utm_term=faireblueprint" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: rgb(250, 251, 255);">Watch now HERE</a></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">3) Ready to take action and scale on Faire? Check out </span><a href="https://kristinfishercoaching.com/fairebootcamp" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">The Faire Bootcamp</a></p><p><br></p><p><strong style="background-color: rgb(250, 251, 255);">READY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS? </strong></p><p>Join the <a href="https://kristinfishercoaching.com/rewiredretailwaitlist" rel="noopener noreferrer" target="_blank">Rewired Retail Collective Waitlist HERE</a> - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.</p><p>(Doors open to limited seats in May 2026)</p><p><br></p><p><strong>LET'S CONNECT!</strong></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Want to leave a Question to air on the podcast (OR leave a little podcast love note)? </span></p><p><a href="https://www.speakpipe.com/BuyersideChatHotline" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">CALL IN TO THE ‘BUYER HOTLINE’ HERE</a></p><p><br></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Website: </span><a href="http://kristinfishercoaching.com/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">kristinfishercoaching.com</a></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Instagram </span><a href="https://www.instagram.com/KRISTINFISHERCOACHING/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">@kristinfishercoaching</a></p><p><span style="color: rgb(0, 0, 0); background-color: transparent;">Contact: </span><a href="mailto:hello@kristinfishercoaching.com" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;">hello@kristinfishercoaching.com</a></p>

The Buyerside Chat

Kristin Fisher

Two Levers to Boost Your E-Commerce Sales | Episode 109

APR 13, 202623 MIN
The Buyerside Chat

Two Levers to Boost Your E-Commerce Sales | Episode 109

APR 13, 202623 MIN

Description

E-commerce sales feeling stuck?You’re showing up everywhere - Instagram, TikTok, trade shows, blogs, but it still feels like you’re spinning your wheels and not seeing the return on your effort… you need to hone your efforts.In today’s episode, we’re chatting how to grow your e-commerce revenue by doing more focused work - and cutting out the extras. I’m walking you through the two key areas that actually move the needle in your DTC sales: growing your audience (getting more eyeballs) and optimizing for conversion (making it easier for people to buy). That’s it. That’s the formula. But within that, there are strategies that most product-based businesses are overlooking.You'll Learn:The 2 key levers that actually drive e-commerce revenueWhat most brands are getting wrong about blog traffic and conversionThe pop-up and email sequence strategy that finally started converting cold trafficHow to create sticky, bingeable blog content that builds trust and drives revenueWhy meeting your customer where they are is the name of the game to optimize your effortsMentioned in this Episode:Master Pinterest for Product Based Businesses: interview with Pinterest expert Meagan Williamson. Listen to Episode 80 HEREUplevel your mindset and your assortment & retail strategy inside Rewired Retail. Join HERERESOURCE RECOMMENDATIONS: Need help with your Email Automations? Check out Email Badassery HERENeed to optimize your Shopify website and have it start doing more heavy lifting? Checkout Shopify Secrets HEREFeeling lost with Pinterest? Check out The Pinterest Marketing Toolkit HEREOr to dive deep into your Pinterest strategy, get on the waitlist for one of my all-time favorite courses, Pin Potential HERE. **Note: I may make a small affiliate commission from links shared (but know that I always 100% stand behind anything that I recommend!)LOOKING TO GROW YOUR WHOLESALE BUSINESS?Retail Pitching👇1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HEREFaire Growth👇1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE3) Ready to take action and scale on Faire? Check out The Faire BootcampREADY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS? Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.(Doors open to limited seats in May 2026)LET'S CONNECT!Want to leave a Question to air on the podcast (OR leave a little podcast love note)? CALL IN TO THE ‘BUYER HOTLINE’ HEREWebsite: kristinfishercoaching.comInstagram @kristinfishercoachingContact: [email protected]