<p>» Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship and cognitive optimisation<br>Instagram: <a href="https://www.instagram.com/hackyoumedia/" target="_new" rel="noopener">https://www.instagram.com/hackyoumedia/</a><br>Website: <a href="https://hackyou.media/" target="_new" rel="noopener">https://hackyou.media/</a></p><p><br></p><p><strong>Charlie Morgan</strong> dropped out of a business degree when he realised none of his lecturers had ever run companies, worked four jobs burning himself out to prove he wasn’t a failure, then discovered sales through an apprenticeship that changed everything.</p><p><br></p><p>You’ll hear why he made his Academy completely free to create a moat no one can compete with, how Hormozi owns the truth about offers the same way Charlie now owns agency fundamentals, and what happens when you realise “passive income” means working 16 hours a day so you can make money while you sleep.</p><p><br></p><p>Tune in for his take on systemising relationships with spreadsheets, why he told his girlfriend on the first date that work always comes first, and how building B2B software makes the info business look like a walk in the park.</p><p><br></p><p>00:00 Introduction<br>04:38 Making a free course as a moat against competitors<br>07:00 The arms race of flex marketing and selling the dream<br>10:39 How Tai Lopez and Lord Sugar nudged Charlie off the uni path<br>16:42 Burning out after juggling four jobs and chasing redemption<br>21:33 Becoming a PT and growing fast as a fitness OG on Instagram<br>24:33 The viral Dubai video and its polarising reactions<br>29:52 Why sudden wealth and no guardrails can derail your growth<br>33:21 Realising nice things don’t equal happiness or fulfilment<br>36:33 When you’re financially set in your 20s, then what?<br>42:26 Turning obsession into output and how love for work evolves<br>46:45 Gym as therapy, consistency, and reclaiming power through strength<br>50:59 Content, gaming addiction, and transferring energy into building<br>54:43 Saturation, short-form fatigue, and the trap of constant content<br>59:32 Cancel culture fading and leaning more into your true self<br>01:04:01 Collaborating with controversial guests and audience backlash<br>01:08:08 Why negativity often hides insecurity<br>01:18:40 Balancing work obsession with a relationship<br>01:25:12 Kids, priorities, and choosing the right partner for legacy<br>01:30:33 Making real friendships after success and the Dubai filter<br>01:33:44 Is London really that bad? Life post-Dubai and recalibrating safety<br>01:36:38 Building software to solve your own business pain points</p><p><br></p><p>» Escape the 9-5 and build your dream life: <a href="https://www.digitalplaybook.net/" target="_new" rel="noopener">https://www.digitalplaybook.net/</a><br>» Transform your physique: <a href="https://www.thrstapp.com/" target="_new" rel="noopener">https://www.thrstapp.com/</a><br>» My clothing brand, THRST: <a href="https://thrstofficial.com/" target="_new" rel="noopener">https://thrstofficial.com</a><br>» Custom Bioniq supplements: <a href="https://www.bioniq.com/mikethurston" target="_new" rel="noopener">https://www.bioniq.com/mikethurston</a><br>• 40% off your first month of Bioniq GO<br>• 20% off your first month of Bioniq PRO</p><p><br></p><p>» Join our newsletter for actionable insights from every episode:<br><a href="https://thrst-letter.beehiiv.com/" target="_new" rel="noopener">https://thrst-letter.beehiiv.com/</a></p><p>» Join Whoop and get your first month for free:<br><a href="https://join.whoop.com/FirstThingsThrst" target="_new" rel="noopener">https://join.whoop.com/FirstThingsThrst</a></p><p><br></p><p>» Follow Charlie<br>Instagram: <a href="https://www.instagram.com/charliemorganbiz/?hl=en" target="_new" rel="noopener">https://www.instagram.com/charliemorganbiz/?hl=en</a><br>Academy: <a href="https://www.skool.com/academy/about" target="_new" rel="noopener">https://www.skool.com/academy/about</a></p>