The Global Discussion

In this episode of The Global Discussion, Host Simon Hodgkins steps away from the traditional interview format to explore a pivotal shift underway in the world of artificial intelligence.The first act of AI was loud. This second act is potentially far more powerful.Drawing on real-world trends and patterns across technology cycles, Simon makes the case that we have already moved beyond the infrastructure arms race. The spotlight is no longer solely on chips, data centers, and model size. Instead, the focus has shifted to something more consequential: adoption.This episode challenges listeners to think differently about what progress in AI really looks like, and why the most transformative changes rarely make headlines.00:00 – Introduction: A Different Kind of Episode00:40 – The First Act of AI: Chips, Compute & Capital02:01 – Why Adoption Creates Long-Term Value03:14 – Behavior Change vs. Technical Change05:25 – AI in Advertising: Human Judgment Repositioned07:40 – Security & Investigations: Smarter, Faster Decisions08:55 – Enterprise Software & Durable Advantage10:00 – The Cultural Shift & The Hard QuestionsWatch or Listen to The Global DiscussionSpotify ► https://open.spotify.com/show/3QdMqfz...Web ► https://www.theglobaldiscussion.com⁠YouTube ► / @theglobaldiscussion Others ► LinkedIn, X, Instagram, and Facebook Join the newsletter via the website for updates on new episodes.

Simon Hodgkins speaks with Omaid Hiwaizi on this episode of The Global Discussion. Omaid Hiwaizi has been busy navigating the intersection of creativity, technology, and human behavior. His story, which he shared on The Global Discussion podcast, is shaped by migration, curiosity, and a relentless desire to work on ideas that matter. It is also the story of someone who refuses to view innovation as an abstract notion. For Omaid, technology is valuable only when it moves the needle for real people in the real world.00:00 - Introduction to the episode and guest Omaid Hiwaizi00:33 - From Iraq to the UK, immigrant story and early life01:14 - Maths, avant-garde design at i-D, and starting a first agency at 2402:04 - Building HHM and Crayon, then moving into WPP, Sapient, and Blippar03:24 - Working on emerging tech and complex propositions at Future Positive06:36 - Making complexity compelling, L cells, GLP-1, and consumer storytelling12:52 - Lessons from Blippar, Covent Garden AR campaign, and real business KPIs24:44 - AI’s true impact, disappearing junior roles, no-code, and careers of the futureWatch or Listen to The Global DiscussionSpotify ► https://open.spotify.com/show/3QdMqfz...Web ► https://www.theglobaldiscussion.com⁠YouTube ► / @theglobaldiscussion Others ► LinkedIn, X, Instagram, and Facebook Join the newsletter via the website for updates on new episodes.

David Quinn brings a mix of theatre, advertising insight, and cultural curiosity that feels both refreshing and grounded on this episode of The Global Discussion. As founder and Business Director of Bloom, the Dublin-based creative and strategic agency, David has spent decades helping challenger brands punch above their weight. His work with Brady Family Ham is the example most people know, but the thinking behind it is what really sets the tone for his approach.David traced the path that led him from the underground theatre scene in Galway to becoming a respected voice in Irish advertising. The journey is anything but linear, and that is what makes it compelling.00:44 - Bloom Advertising and building Brady Family Ham into a market leader01:15 - Punchbag Theatre, found spaces, and the origins of "Eclipsed."07:23 - Magdalene Laundries, national reaction, and Tommy Tiernan's early days08:41 - Founding Bloom, Bloomsday inspiration, and working with challenger brands17:18 - How theatre and advertising intersect: big ideas, pitching, and performance17:46 - "A Modest Proposal," homelessness, and savage satire in modern Ireland26:32 - From cave paintings to AI: the future of media, IAPI, and advice for young creativesWatch or Listen to The Global DiscussionSpotify ► https://open.spotify.com/show/3QdMqfz...Web ► https://www.theglobaldiscussion.com⁠YouTube ► / @theglobaldiscussion Others ► LinkedIn, X, Instagram, and Facebook Join the newsletter via the website for updates on new episodes.

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Simon Hodgkins catches up with Amanda Wallace on this episode of The Global Discussion. As Director of CDH Consultants Ltd, Amanda brings two decades of executive experience, combining a deep understanding of people with the complex realities of business transformation.00:00 - Introduction to the episode and guest Amanda Wallace02:50 - From “office politics” to stakeholder management05:02 - The speed trap in transformation, resistance, and leadership misalignment08:04 - How Amanda aligns leadership, current state to target state15:14 - Stakeholder mapping, choosing champions, understanding impact and resistance20:33 - Supporting senior leaders, the perfection trap, when to step in or step back25:43 - AI, real data, and the future of leadership and org designWatch or Listen to The Global DiscussionSpotify ► https://open.spotify.com/show/3QdMqfz...Web ► https://www.theglobaldiscussion.com⁠YouTube ► / @theglobaldiscussion Others ► LinkedIn, X, Instagram, and Facebook Join the newsletter via the website for updates on new episodes.