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<p>In this episode of The Global Discussion, Matt Lyles—Customer Experience (CX) Consultant, Keynote Speaker, and member of the Board of Directors at CX Accelerator, joins Host Simon Hodgkins for a wide-ranging conversation that unpacked the evolving world of customer and employee experience. With a career rooted in marketing, brand management, and CX leadership at FedEx, Matt now helps businesses worldwide build loyalty through one powerful principle: simplicity.</p><p><br></p><p>00:00 - Welcome &amp; Introduction to Matt Lyles</p><p>00:44 - Matt’s Journey: From FedEx to CX Consultant</p><p>04:11 - AI vs. Human Touch: Finding the Right Balance in CX</p><p>06:59 - Airline Industry Lessons: Loyalty vs. Cost-Cutting</p><p>09:42 - The Power of Community: What is CX Accelerator?</p><p>12:50 - The Business Case for Customer Experience and Simplicity</p><p>15:33 - The Simple Brand Podcast and the Link Between CX &amp; Employee Experience</p><p><br></p><p>Listen to The Global Discussion</p><p>• Spotify ► https://open.spotify.com/show/3QdMqfzyvca6EVlEJ80I4n</p><p>• Web ► https://www.theglobaldiscussion.com⁠</p><p>• YouTube ► https://www.youtube.com/@theglobaldiscussion/videos</p><p>• Others ► LinkedIn, X, Instagram, and Facebook Join the newsletter via the website for updates on new episodes</p><p><br></p><p>Follow The Global Discussion on LinkedIn, YouTube, Spotify, and more! Stay tuned for more inspiring stories from Creatives, Leaders, and Thinkers on The Global Discussion. </p><p>Join the newsletter for updates on new episodes.</p>

The Global Discussion

The Global Discussion

Why Simplicity is the Secret to Brand Loyalty with Matt Lyles Ep 249 - The Global Discussion

MAR 20, 202521 MIN
The Global Discussion

Why Simplicity is the Secret to Brand Loyalty with Matt Lyles Ep 249 - The Global Discussion

MAR 20, 202521 MIN

Description

<p>In this episode of The Global Discussion, Matt Lyles—Customer Experience (CX) Consultant, Keynote Speaker, and member of the Board of Directors at CX Accelerator, joins Host Simon Hodgkins for a wide-ranging conversation that unpacked the evolving world of customer and employee experience. With a career rooted in marketing, brand management, and CX leadership at FedEx, Matt now helps businesses worldwide build loyalty through one powerful principle: simplicity.</p><p><br></p><p>00:00 - Welcome &amp; Introduction to Matt Lyles</p><p>00:44 - Matt’s Journey: From FedEx to CX Consultant</p><p>04:11 - AI vs. Human Touch: Finding the Right Balance in CX</p><p>06:59 - Airline Industry Lessons: Loyalty vs. Cost-Cutting</p><p>09:42 - The Power of Community: What is CX Accelerator?</p><p>12:50 - The Business Case for Customer Experience and Simplicity</p><p>15:33 - The Simple Brand Podcast and the Link Between CX &amp; Employee Experience</p><p><br></p><p>Listen to The Global Discussion</p><p>• Spotify ► https://open.spotify.com/show/3QdMqfzyvca6EVlEJ80I4n</p><p>• Web ► https://www.theglobaldiscussion.com⁠</p><p>• YouTube ► https://www.youtube.com/@theglobaldiscussion/videos</p><p>• Others ► LinkedIn, X, Instagram, and Facebook Join the newsletter via the website for updates on new episodes</p><p><br></p><p>Follow The Global Discussion on LinkedIn, YouTube, Spotify, and more! Stay tuned for more inspiring stories from Creatives, Leaders, and Thinkers on The Global Discussion. </p><p>Join the newsletter for updates on new episodes.</p>