Leaders Of The West
Leaders Of The West

Leaders Of The West

Jessie Jarvis

Overview
Episodes

Details

Welcome to Leaders Of The West, a podcast for innovators and change-makers in the ag and western industries. Hosted by Jessie Jarvis, the Founder of Of The West, our mission with Leaders Of The West is to foster a community of pioneers, innovators, and leaders who want to be at the forefront of what’s next. Whether it’s a guest episode where we’re digging into the blueprints behind our favorite industry businesses, discussing the innovation and strategies that have allowed family farming and ranching operations to continue on for another generation, to episodes with honest conversations from entrepreneurs who have risked it all on their dreams, or leaders detailing how to create a company culture so strong that you couldn’t pay your employees to leave … These conversations are meant to encourage the leaders of today and inspire the next generation of trailblazers. In addition to bringing in guests, you’ll also find some solo episodes, where Jessie shares the lessons she’s learned throughout her journey as a rancher, entrepreneur, wife, and mother. Whether you’re a farmer, a rancher, an equine lover, someone headed up the leadership ladder, an ag business owner, a western sports athlete, an entrepreneur, or someone who just loves the western way of life—this is the place for you. You’ll find new episodes, right here, every week. Don’t forget to hit subscribe, so you never miss a show. Let’s go! Website: http://app.ofthewest.co Instagram: @ofthewest.co Instagram: @mrsjjarv Facebook: @jobsofthewest

Recent Episodes

153. Verification, Value, and the Future of Beef Production, with Leann Saunders
APR 28, 2026
153. Verification, Value, and the Future of Beef Production, with Leann Saunders
In this week’s episode, I’m sitting down with Leann Saunders, president of Where Food Comes From. We talk about something that impacts every single one of us in agriculture, whether we realize it or not: third-party verification.Leann has seen the beef industry from every angle, from working on the buyer side with McDonald's to building one of the earliest USDA process verified programs, and now working directly with producers across the country. We break down what verification actually means, why it matters, and how it connects ranchers, consumers, and the entire food supply chain.We also talk about what this looks like from the actual verification process to the financial return, and why this isn’t about changing your operation but validating what you’re already doing. From direct-to-consumer brands to global export markets, this conversation really highlights where the industry is headed and why building trust with consumers is only going to become more important moving forward.Be sure to subscribe/follow the show so you never miss an episode!Connect with Leann:Visit Where Food Comes FromCall (866) 395-5883Connect with Jessie:Follow on Instagram @ofthewest.co and @mrsjjarvFollow on Facebook @jobsofthewestCheck out the Of The West websiteResources & Links:2026 Power of Meat Study (Ann-Marie Roerink)The Nightingale by Kristin HannahJoin The Directory Of The WestGet our FREE resource for Writing a Strong Job DescriptionGet our FREE resource for Making the Most of Your InternshipGet our FREE resource: 10 Resume Mistakes (and how to fix them)Get our FREE resource: How to Avoid the 7 Biggest Hiring Mistakes Employers MakeEmail us at [email protected] to Of The West's ⁠NewslettersList your jobs on ⁠Of The West
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34 MIN
152. From Self-Taught to Stardom with Shannon "Mud" Lowery
APR 21, 2026
152. From Self-Taught to Stardom with Shannon "Mud" Lowery
This week, I’m sitting down with Shannon “Mud” Lowery, the artist and founder behind Mud Lowery jewelry. We talk about how he built his business completely self-taught, starting with a need to support his roping lifestyle and turning it into one of the most recognizable names in Western jewelry. From those early days of figuring things out to having his pieces worn by some of the biggest names in country music, this conversation is a real look at what it takes to grow something from the ground up.We also get into the realities behind the business, including rising silver costs, navigating creativity versus commercial demand, and what it looks like to stay true to your work in an industry that can be quick to copy. More than anything, this episode is about values, building something with integrity, and keeping your priorities straight, because at the end of the day, success doesn’t mean much if it comes at the expense of the people who matter most.Be sure to subscribe/follow the show so you never miss an episode!Connect with Shannon “Mud” Lowery:Follow on Instagram @mudlowery Follow on Facebook @mudloweryFollow on TikTok @mudloweryVisit his websiteConnect with Jessie:Follow on Instagram @ofthewest.co and @mrsjjarvFollow on Facebook @jobsofthewestCheck out the Of The West websiteResources & Links:Episode 137. Someone Copied You, Now What? With Attorney at Law, Andrea SagerHow I Built This with Guy RazJoin The Directory Of The WestGet our FREE resource for Writing a Strong Job DescriptionGet our FREE resource for Making the Most of Your InternshipGet our FREE resource: 10 Resume Mistakes (and how to fix them)Get our FREE resource: How to Avoid the 7 Biggest Hiring Mistakes Employers MakeEmail us at [email protected] to Of The West's ⁠NewslettersList your jobs on ⁠Of The West
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41 MIN
151. Finding Your God-Given Purpose in Life and Business with Shelby Clement
APR 14, 2026
151. Finding Your God-Given Purpose in Life and Business with Shelby Clement
This week, I’m sitting down with Shelby Clement, and I think this conversation will resonate with so many of you. Shelby built a social media agency from the ground up after walking away from corporate, and we talk about what it actually looks like to chase something bigger that’s been placed on your heart. From taking that leap of faith to navigating growth, burnout, and boundaries, she shares the real, unfiltered version of building a business and life that aligns with your purpose.We also get into the realities of social media, how it can either serve you or completely consume you, and the moment Shelby hit a breaking point that changed everything. We talk about health, autoimmune struggles, and how those challenges can actually become part of your purpose. This episode is equal parts motivating and grounding, and a reminder that you get one life, so you might as well go after what you’re meant to do.Be sure to subscribe/follow the show so you never miss an episode!Connect with Shelby:Follow on Instagram @itsshelbyclementVisit her websiteListen to her podcast, Shelby ClementConnect with Jessie:Follow on Instagram @ofthewest.co and @mrsjjarvFollow on Facebook @jobsofthewestCheck out the Of The West websiteResources & Links:Shop NUUDS Code: SHELBY12969Shelby Clement: Episode 150. How Jessie Jarvis Built a Faith-Driven BusinessJoin The Directory Of The WestGet our FREE resource for Writing a Strong Job DescriptionGet our FREE resource for Making the Most of Your InternshipGet our FREE resource: 10 Resume Mistakes (and how to fix them)Get our FREE resource: How to Avoid the 7 Biggest Hiring Mistakes Employers MakeEmail us at [email protected] to Of The West's ⁠NewslettersList your jobs on ⁠Of The West
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44 MIN
150. How Ranchbot Is Transforming Livestock Water Monitoring with Andrew Coppin
APR 7, 2026
150. How Ranchbot Is Transforming Livestock Water Monitoring with Andrew Coppin
This week I’m sitting down with Andrew Coppin, co-founder and CEO of Ranchbot, to talk about how technology is transforming one of the most fundamental challenges in ranching: water management. Andrew grew up in remote Australia and spent years checking wells, pumps, and pipelines, only to later build a company that eliminates that exact inefficiency. We dive into how Ranchbot is helping producers monitor water systems in real time, reduce unnecessary labor, and make better decisions without constantly driving across their operations.Andrew shares his perspective on the differences between Australian and American ranching, what it takes to build technology producers actually trust, and how simple, reliable tools can completely change the day-to-day reality of running an operation.Be sure to subscribe/follow the show so you never miss an episode!Connect with Andrew:Visit RanchbotFollow Ranchbot on Facebook @ranchbottechFollow Ranchbot on Instagram @ranchbotConnect with Jessie:Follow on Instagram @ofthewest.co and @mrsjjarvFollow on Facebook @jobsofthewestCheck out the Of The West websiteResources & Links:RanchbotCattleConJoin The Directory Of The WestGet our FREE resource for Writing a Strong Job DescriptionGet our FREE resource for Making the Most of Your InternshipGet our FREE resource: 10 Resume Mistakes (and how to fix them)Get our FREE resource: How to Avoid the 7 Biggest Hiring Mistakes Employers MakeEmail us at [email protected] to Of The West's ⁠NewslettersList your jobs on ⁠Of The West
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39 MIN
149. How to Find a Mentor!
MAR 31, 2026
149. How to Find a Mentor!
In this final episode of Mentor March, I’m doing something a little different. Instead of bringing on another guest, I’m diving into a topic that completely shifted my perspective after seeing that 67% of you said you don’t currently have a mentor. So today, I’m breaking down how to actually build your own “board of directors” and why mentorship doesn’t have to look formal to be impactful. From people already in your life to those you follow online, I share real, practical ways to start building those relationships.I cover everything from getting in the right rooms and learning through proximity to engaging with people you admire online and investing in mentorship when it makes sense. I also share why peer mentorship is often overlooked but incredibly powerful. If you’ve ever felt like you don’t know where to start, this episode is your step-by-step push to stop waiting and start building the relationships that will help you grow.Be sure to subscribe/follow the show so you never miss an episode!Connect with Jessie:Follow on Instagram @ofthewest.co and @mrsjjarvFollow on Facebook @jobsofthewestCheck out the Of The West websiteResources & Links:Episode 21. How To Cultivate Confidence with Lindsay BranquinhoCowgirl Magazine 30 Under 30 Leadership Summit CODE: OVER30Farm Wives Club - The EventCattleConCommodity ClassicAmerican Farm Bureau Federation Annual ConventionEmma GredeJoin The Directory Of The WestGet our FREE resource for Writing a Strong Job DescriptionGet our FREE resource for Making the Most of Your InternshipGet our FREE resource: 10 Resume Mistakes (and how to fix them)Get our FREE resource: How to Avoid the 7 Biggest Hiring Mistakes Employers MakeEmail us at [email protected] to Of The West's ⁠NewslettersList your jobs on ⁠Of The West
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26 MIN