<p>On this episode of The Community Exchange Podcast, we welcome Nikhil Kolar, VP, Product &amp; Engineering at Microsoft to discuss:<br>— From Amazon and Bing to leading Microsoft&#39;s content ecosystem<br>— Why publishers need a seat at the AI table this time<br>— Flipping the bot strategy: only allow the ones that pay you<br>— The Microsoft Publisher Content Marketplace and fair content compensation<br>— How agentic experiences are driving conversions two to three times higher<br>— How to get found and monetize in a world run by agents<br>— Why ethically sourced content is becoming a business imperative for enterprises<br>— The future of content compensation as AI consumption scales<br>And more.<br>New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.</p>