Speaking from experience, getting hacked on Facebook is stressful, and I want to stop it happening to anyone else! Join me for this episode with Katie Colella, a multi-award winning Meta ads strategist, to find out how to stay safe on Facebook, and how to make advertising work for you (even with a small budget). We kick off this conversation with a cautionary tale about hacking and how two-factor authentication could be your saving grace. We also explore the realm of suspicious emails, provid...

Simple Content

Ann Martin

Navigating Facebook Ads and Security Threats with Katie Colella

NOV 6, 202333 MIN
Simple Content

Navigating Facebook Ads and Security Threats with Katie Colella

NOV 6, 202333 MIN

Description

Speaking from experience, getting hacked on Facebook is stressful, and I want to stop it happening to anyone else! Join me for this episode with Katie Colella, a multi-award winning Meta ads strategist, to find out how to stay safe on Facebook, and how to make advertising work for you (even with a small budget).

We kick off this conversation with a cautionary tale about hacking and how two-factor authentication could be your saving grace. We also explore the realm of suspicious emails, providing tips on identifying potential threats and who to contact in case of a security breach. Katie, with her expert insights, guides us on how to set up a Facebook Business Manager account, craft an ideal client profile, and utilise pixels for tracking data.  We also cover the hurdles of working with a lower Ads budget and the realities of investing in an Ads Manager. If you’ve been thinking about running Facebook Ads for your business, grab a cuppa and listen now.

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Find more information, episode transcriptions and an accessible podcast player here:  https://www.annfionamartin.com/podcast

Continue the conversation on Instagram: https://www.instagram.com/annfionamartin

Find Katie Colella at: https://katiecolellasocial.co.uk/ and https://www.instagram.com/katie_colella_social