In this episode, Carly and Sherry sit down with Samm Albright of Whisker and Bone for a real, funny, and refreshingly honest conversation about what it takes to build a pet business with personality, conviction, and community at the center. Samm shares her journey from working in a pet store to owning one of her own, and how she built a strong online presence by leaning into authenticity, humor, and the kind of content that actually makes people pay attention. Together, Carly, Sherry, and Samm dig into some of the more complicated realities of independent pet retail — from exclusivity and brand restrictions to staff management, pricing pressure, and the challenge of staying true to yourself while growing a business. https://www.whiskerandbone.com/ Join the Indie Insider Group: ⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/share/g/14Z5WsKrMgN/⁠⁠⁠⁠⁠⁠⁠ Connect with the Pet Shop Girls! Find us everywhere: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://linktr.ee/petshopgirls⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join us in the Indie Insider Pet Professional Facebook Group: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/share/g/18XEvTjxMj/⁠⁠⁠⁠⁠⁠⁠⁠ Join The Pet Shop Girls: Off The Record Substack Community: ⁠⁠⁠⁠⁠⁠⁠⁠https://substack.com/@psgofftherecord?utm_campaign=profile&utm_medium=profile-page⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠www.2petshopgirls.com⁠⁠⁠⁠⁠⁠⁠⁠  The Pet Shop Girls Podcast is for informational and educational purposes only. The views and opinions expressed by our hosts and guests are their own and do not necessarily reflect those of any sponsors or partners. Any business, marketing, or pet care advice shared on this podcast is general in nature and may not apply to your specific situation. The Pet Shop Girls Podcast and its hosts are not liable for any outcomes related to the use of the information discussed. This episode includes paid advertising. Get Megaphone AI here: ⁠https://gmm.one/0b0b4fd8-bfd8-4247-b46d-791cd813f28a⁠