<description>&lt;p&gt;&lt;strong&gt;Episode 88 - Building Your Podcast Editing and Support Business - Designing Your Free Offer So It Sells You&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;How to package what you give away so it leads naturally to paid work.&lt;/p&gt;&lt;p&gt;Key points:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Pick one specific service to offer free:&lt;/li&gt;&lt;li&gt;Example: “First full edit free,” “One free audit of your show,” or “One launch episode edited for free.”&lt;/li&gt;&lt;/ul&gt;&lt;br/&gt;&lt;p&gt;Make your free offer outcome-focused, not tool-focused:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;“Cleaner audio and tighter pacing” hits harder than “I’ll use Audacity for EQ and compression.”&lt;/li&gt;&lt;/ul&gt;&lt;br/&gt;&lt;p&gt;Set scope clearly:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Max episode length.&lt;/li&gt;&lt;li&gt;Number of revision rounds.&lt;/li&gt;&lt;li&gt;Turnaround time.&lt;/li&gt;&lt;/ul&gt;&lt;br/&gt;&lt;p&gt;Build in a simple upgrade path:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;“If you like this, here’s my monthly package.”&lt;/li&gt;&lt;li&gt;Show the regular price on the free invoice as “$0” so they see the value.&lt;/li&gt;&lt;/ul&gt;&lt;br/&gt;&lt;p&gt;Call to action:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Draft a one-paragraph description of your free offer plus bullet points for what’s included and excluded.&lt;/li&gt;&lt;/ul&gt;&lt;br/&gt;&lt;p&gt;___&lt;/p&gt;&lt;p&gt;&lt;a href="https://podcasteditingandsupport.com/" rel="noopener noreferrer" target="_blank"&gt;&lt;strong&gt;https://podcasteditingandsupport.com/&lt;/strong&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Our new home for this podcast - Captivate.fm&lt;/p&gt;&lt;p&gt;We are proud affiliates of Captivate.fm, our recommendations are based on our knowledge and experience with them and their services - using this link will earn us a commission at no extra cost to you&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.captivate.fm/signup?ref=zwmxowy" rel="noopener noreferrer" target="_blank"&gt;&lt;strong&gt;https://www.captivate.fm/signup?ref=zwmxowy&lt;/strong&gt;&lt;/a&gt;&lt;/p&gt;</description>

Podcast Editing and Support - True Media Solutions

Dave Campbell

Building Your Podcast Editing and Support Business - Designing Your Free Offer So It Sells You

DEC 1, 202516 MIN
Podcast Editing and Support - True Media Solutions

Building Your Podcast Editing and Support Business - Designing Your Free Offer So It Sells You

DEC 1, 202516 MIN

Description

Episode 88 - Building Your Podcast Editing and Support Business - Designing Your Free Offer So It Sells You

How to package what you give away so it leads naturally to paid work.

Key points:

  • Pick one specific service to offer free:
  • Example: “First full edit free,” “One free audit of your show,” or “One launch episode edited for free.”

Make your free offer outcome-focused, not tool-focused:

  • “Cleaner audio and tighter pacing” hits harder than “I’ll use Audacity for EQ and compression.”

Set scope clearly:

  • Max episode length.
  • Number of revision rounds.
  • Turnaround time.

Build in a simple upgrade path:

  • “If you like this, here’s my monthly package.”
  • Show the regular price on the free invoice as “$0” so they see the value.

Call to action:

  • Draft a one-paragraph description of your free offer plus bullet points for what’s included and excluded.

___

https://podcasteditingandsupport.com/

Our new home for this podcast - Captivate.fm

We are proud affiliates of Captivate.fm, our recommendations are based on our knowledge and experience with them and their services - using this link will earn us a commission at no extra cost to you

https://www.captivate.fm/signup?ref=zwmxowy