Nicole Otchy - The Styling Consultancy
Does your pricing reflect the level of depth and value of the services you’re offering? Like many personal stylists, this issue probably hits close to home for you because you’re often left wondering if your pricing is right or if your services are setting you up for long-term success (preferably without burnout).
In part two of this Profit Power Moves series on The Six Figure Personal Stylist Podcast, you’ll discover what it takes to create a pricing strategy that’ll help you build a truly sustainable business. I’ll reveal how the right pricing supports you financially and strengthens the depth of your client relationships so that you get repeat business and a higher retention rate.
2:38 - Why stylists often underprice themselves and the mindset piece they’re missing
8:45 - One of the biggest challenges you want to avoid when deciding on your service prices
13:47 - What to consider when you calculate pricing for your services
19:37 - The importance of offsetting the fear you have around your price so that you can build a sustainable business
23:22 - My recommendation if you’re constantly shifting your prices and services out of fear
25:21 - Prices as a reflection of your self-worth (when they shouldn’t be) and how to overcome it
Why Your Pricing Strategy is Holding You Back from a Sustainable Business
Get the Profit Power Moves Workbook
Profit Power Moves Series - Is Your Personal Styling Business Model Really Working for You?
Transformational Styling Defined: How to Be a Successful Transformational Personal Stylist
Don't miss the Profit Power Moves Workbook.
Complete each workbook section the week it's matching episode drops here on the podcast Dec 5th-26th, snap a photo, post it to your IG stories tagging me to be entered to win a $100 Nordstrom gift card.
Winner announced on 1/3/2025.
Get the workbook at thestylingconsultancy.com/powermoves