Human-First AI in Real Estate Marketing š¤š” | Automating Leads Without Losing the Personal Touch
FEB 11, 202630 MIN
Human-First AI in Real Estate Marketing š¤š” | Automating Leads Without Losing the Personal Touch
FEB 11, 202630 MIN
Description
<p><strong>šļø Episode Overview:</strong></p><p>AI isnāt just changing marketingāitās redefining how real estate professionals connect, operate, and scale. In this episode of <strong>Marketing in the Age of AI</strong>, host Emanuel Rose sits down with <strong>Mark Weithorn</strong>, Founder & CEO of <strong>DPI Showcase Websites</strong>, to explore how human-first AI, automation, and simple systems can help realtors win more listings without sacrificing relationships.</p><p>From automated websites and CRM workflows to AI-powered seller lead generation, this conversation dives into real-world applications of AI that keep <strong>peopleānot technologyāat the center</strong> of the customer experience.</p><p><br></p><p><strong>š§ What Youāll Learn:</strong></p><ul><li><p>Why <strong>human-first AI</strong> matters more than ever in marketing</p></li><li><p>How realtors can automate blogs, social posts, and email marketing without losing authenticity</p></li><li><p>The difference between <strong>buyer leads vs. seller leads</strong>āand why listings matter</p></li><li><p>How AI-powered tools like <strong>leads.ai</strong> identify motivated sellers in real time</p></li><li><p>Best practices for AI governance, automation, and ābailoutsā to human support</p></li><li><p>How simple, affordable systems outperform over-engineered tech stacks</p></li></ul><p><br></p><p><strong>š¤ Featured Guest:</strong></p><p><strong>Mark Weithorn</strong>Founder & CEO, <strong>DPI Showcase Websites</strong></p><p>Mark has over <strong>22 years of experience</strong> building marketing technology for realtors and brokers. With a background in retail marketing, advertising, and product development, he brings a practical, no-nonsense approach to automationāfocusing on affordability, usability, and real human connection.</p><p>Website:<a href="https://www.dpishowcase.com"> <u>https://www.dpishowcase.com</u></a></p><p>LinkedIn:<a href="https://www.linkedin.com/in/mark-weithorn-030473125/"> <u>https://www.linkedin.com/in/mark-weithorn-030473125/</u></a></p><p><br></p><p><strong>ā Episode Highlights:</strong></p><ul><li><p>Automating realtor websites, blogs, and newsletters on autopilot</p></li><li><p>Using AI to detect online behavior that signals intent to sell</p></li><li><p>Why over-automation and bad chatbots hurt customer trust</p></li><li><p>The KISS principle: <em>Keep IT Systems Simple</em></p></li><li><p>How DPI delivers full websites, CRM, IDX, and AI leads at shockingly low price points</p></li><li><p>Why psychology and human behavior still matter more than tools</p></li></ul><p><br></p><p><strong>š Connect and Explore More:</strong></p><p><strong>Connect with Host Emanuel Rose:</strong></p><p>Website:<a href="https://emanuelrose.com/"> <u>https://emanuelrose.com/</u></a></p><p>LinkedIn:<a href="https://www.linkedin.com/in/b2b-leadgeneration/"> <u>https://www.linkedin.com/in/b2b-leadgeneration/</u></a></p><p>Instagram:<a href="https://www.instagram.com/emanuelroseauthor/"> <u>https://www.instagram.com/emanuelroseauthor/</u></a></p><p>Facebook:<a href="https://www.facebook.com/EmanuelRoseAuthor"> <u>https://www.facebook.com/EmanuelRoseAuthor</u></a></p><p>YouTube:<a href="https://www.youtube.com/@marketingintheageofai-ec6fx"> <u>https://www.youtube.com/@marketingintheageofai-ec6fx</u></a></p><p><br></p><p><strong>Featured AI Book by Emanuel Rose:</strong></p><p>š <em>Authentic Marketing in the Age of AI</em><a href="https://emanuelrose.com/product/authentic-marketing-in-the-age-of-ai/"><u> https://emanuelrose.com/product/authentic-marketing-in-the-age-of-ai/</u></a></p><p><br></p><p><strong>š Further Reading or Resources:</strong></p><ul><li><p>Blog Post (Human-First AI for Realtors):<a href="https://emanuelrose.com/human-first-ai-how-realtors-win-with-simple-automated-systems/"><u> https://emanuelrose.com/human-first-ai-how-realtors-win-with-simple-automated-systems/</u></a></p></li><li><p>DPI Showcase Websites:<a href="https://www.dpishowcase.com"><u> https://www.dpishowcase.com</u></a></p></li></ul><p><br></p><p><br></p><p>š Like this video if you believe AI should serve humansānot replace them</p><p>š¬ Comment with your thoughts on AI in real estate and marketing</p><p>š Subscribe for more insights on AI, automation, and authentic marketing</p><p><br></p><p><br></p><p>#MarketingInTheAgeOfAI #AIinMarketing #HumanFirstAI #RealEstateTech #PropTech #PropertyManagement #MarketingAutomation #DigitalStrategy #CustomerExperience #AIforRealtors #LeadGeneration #FutureOfWork</p>