What does it really take to build a business from scratch—again?
In this candid and practical conversation, I’m joined by entrepreneur and business strategist John Spencer Williams, who shares the story of walking away from an established career to rebuild a business from the ground up.
We dive deep into:
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The challenges (and freedoms) of starting over in today’s landscape
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How to validate an idea before investing time or money
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Building momentum with no audience, no team, and no safety net
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The mental models John uses to avoid overwhelm and move fast
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Why simplicity always beats scale in the early days
John's new course https://theideaslab.org/
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