Welcome back to Targeted Podcast, one of the fastest-growing Men's Mindset Podcasts, hosted by Atlas Aultman. After spending three decades leading no-fail missions, serving as a military commander, working as a presidential communications aide, and learning directly from some of the world's most successful leaders, Atlas distilled everything into one simple framework: The Rule of Three. Originally written for his children, these lessons became the foundation for a leadership book that eventually became a top book in 12 bestselling categories, earned 3 International Impact Awards, and has attributed to Atlas Aultman being named Author of the Year  https://eyesonhollywood.com/international-impact-book-awards-hollywood/ In this episode you'll learn: Why people always come before time and money The Rule of Three for building a successful life Why finding the right mentor saves years of frustration Leadership lessons from high-pressure military missions How successful men make difficult decisions Why discomfort is often the doorway to opportunity The hidden influence of your social media feed How your environment shapes your mindset The four ways people earn money—and why most never escape the first two Building businesses that create freedom instead of another job Investing in yourself before investing elsewhere This episode is for men who want to become stronger leaders, better husbands, fathers, entrepreneurs, coaches, and individuals. If you're looking for practical leadership advice instead of empty motivation, you're in the right place. Targeted Podcast features conversations with world champions, business executives, bestselling authors, professional athletes, winning entrepreneurs, and world record holders to help you build discipline, confidence, resilience, leadership, and a championship mindset. If you're searching for a Men's Mindset Podcast focused on leadership, personal development, success habits, mental toughness, and becoming the best version of yourself, welcome to the community. Subscribe for new episodes every week. LINKS FOR THIS EPISODE: Atlas Aultman books on Amazon: https://www.amazon.com/stores/ATLAS-Aultman/author/ Robert T. Kiyosaki, Rich Dad Poor Dad: https://a.co/d/0ctwNVux Atlas Aultman’s TEDx SouthLakeTahoe talk: https://youtu.be/IuJQAPUTf4g?si=Vn9kiXne_MuiYrkX   CHAPTERS: 00:00 - Show teaser 00:08 - Targeted Podcast opener 00:17 - Intro to 3 Focus Areas of champions 00:58 - The System of success, People, Time, Money. The RULE of 3 applied to leadership of your life. 01:55 - The answer to most of your problems is to find an expert 02:23 - Story of Aultman stealing a secret service vehicle, well - not really (clip from Terminally Curious Podcast) 03:48 - The number 1 influence action you need to do today in 2026 that will impact the rest of your life 04:49 - Quote "Be careful who you let into your life, because they will change it" - Atlas Aultman 05:15 - Money. Rich Dad, Poor Dad and the follow up lesson that people don't know as well. 05:53 - Money Quadrants, what I hear in 2026 that can be useful from Kyosaki's idea today 06:04 - #1 - Get a Job - someone will give you hours that they need you to work 06:23 - #2 Start a Business - you give all of your hours to this effort) 06:42 - #3 and #4 intro, where Elite people live 06:50 - #3 be a business owner, let others run it - you become an employer 07:35 - #4 Investing, but differently - using flexible money and doing the research to see that your money makes more money 08:40 - Assessment for your people + money 09:19 - Show close and special offers   KEYWORDS: men's mindset podcast, men's mindset, mindset for men, men's self-improvement, leadership podcast, leadership lessons, personal development for men, military leadership, entrepreneur mindset, championship mindset, success habits, mental toughness, resilience, confidence for men, men's motivation, business leadership, productivity, Rule of 3, Atlas Aultman, Targeted Podcast SPECIAL OFFERS & SPONSORS: - Targeted MERCH: https://blackeaglecustoms.us/collections/targeted-podcast - Atlas Aultman’s FREE Book: atlasaultman.com - FIGHT SCRUB: All-natural disinfectant & soap – 10% off with code FIGHTSCRUBATLAS at getfightscrub.com - BUCKED UP Supplements: 20% off with code ATLAS25 at buckedup.com - LEADERS-KIT.com: Leadership training, coaching, and seminars to elevate your team or business - SPONSOR THIS SHOW/GUEST APPLICATIONS: [email protected]  Thank you for supporting TARGETED Podcast. Every watch/listen helps us grow, reach more champions, and bring you powerful life and mindset lessons from men who've won already. This isn't just another podcast, it's REAL-LIFE lessons for our growing community. Join us. Aim for excellence and STAY ON TARGET. #MensMindsetPodcast #Leadership #SelfImprovement #PersonalDevelopment #MentalToughness #Entrepreneurship #SuccessHabits #TargetedPodcast #RuleOfThree