What separates a writer… from an author who lasts? In this author-to-author conversation, Atlas sits down with Dale Perelman (pronounced Pearlman)— former jewelry executive, president of major industry organizations, and 11-time published author — to unpack the real craft behind writing books that endure. This isn’t just about Vegas stories. This episode dives into: • How to reinvent yourself into a second career • The power of research and deep listening • Why your first chapter determines your success • The truth about mentorship and building an inner circle • Emotional intelligence for writers and leaders • How to structure interviews that uncover gold If you're a man building something — a book, a business, or a better version of yourself — this conversation will sharpen you. This is storytelling meets discipline. 🎯 Subscribe for weekly interviews on leadership, growth, and living deliberately. Guest: Dale Perelman Book: Newcastle’s Las Vegas Guys Website: authorperelman.com SPECIAL OFFERS & SPONSORS: Targeted MERCH: https://blackeaglecustoms.us/collections/targeted-podcast - Atlas Aultman’s FREE Book: atlasaultman.com - FIGHT SCRUB: All-natural disinfectant & soap – 10% off with code FIGHTSCRUBATLAS at getfightscrub.com - BUCKED UP Supplements: 20% off with code ATLAS25 at buckedup.com - LEADERS-KIT.com: Leadership training, coaching, and seminars to elevate your team or business SPONSOR THIS SHOW/GUEST APPLICATIONS: https://calendly.com/atlasaultman Thank you for supporting TARGETED Podcast. Every watch/listen helps us grow, reach more champions, and bring you powerful life and mindset lessons from men who've won already. This isn't story, it's REAL-LIFE lessons for our growing community. Until next time, aim for excellence, and STAY ON TARGET.