As brand safety tools evolve, so does the way advertisers show up in podcasting. This episode explores the balance between control and creative freedom, and how brands can navigate safety, suitability, and authenticity in a medium built on trust.

The Trendcast

[email protected] (Created & hosted by: Sophie Anderson, Produced by: Alex Caggia, Written by: Dana Smith, Edited by: Guadalupe Fernandez Perez, With support from: Codi Fischer; Deirdre Locksley; Morgan James, Special thanks to our guests: Tamara Zubatiy; Angel Livas; Stacey Hultgren; and to Advertising Week for their partnership.)

The Brand Gaze

APR 14, 202619 MIN
The Trendcast

The Brand Gaze

APR 14, 202619 MIN

Description

As brand safety tools evolve, so does the way advertisers show up in podcasting. This episode explores the balance between control and creative freedom, and how brands can navigate safety, suitability, and authenticity in a medium built on trust. Special thanks to our guests: Tamara Zubatiy, Angel Livas, Stacey Hultgren, and to Advertising Week for their partnership. Want to dive deeper into podcasting trends? Check out the Podcast Trends Report.