<p>How do you reduce customer effort whilst balancing regulation, operations &amp; differing customer expectations across international markets? Tamara Burszein from SquareTrade joins the podcast live from UCX Manchester to talk about customer insight, behavioural analytics &amp; creating lower effort experiences. Tamara then shares a favourite customer experience from moving apartments, where a seamless utility switching service proved that sometimes the best customer experience is no experience at all. </p><p></p><p>To connect with Tamara, head to LinkedIn – <a target="_blank" rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/tamarabursztein/">https://www.linkedin.com/in/tamarabursztein/</a> </p><p></p><p>To find out more about SquareTrade head to - <a target="_blank" rel="noopener noreferrer nofollow" href="https://www.squaretrade.eu/">https://www.squaretrade.eu/</a> </p><p></p><p>For more information about Holt CX Consultancy &amp; the services offered, please head to <a target="_blank" rel="noopener noreferrer nofollow" href="https://www.holtcx.co.uk">https://www.holtcx.co.uk</a> or follow Chris on LinkedIn at <a target="_blank" rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/chrisholt82/">https://www.linkedin.com/in/chrisholt82/</a></p>