Field Notes: Me-X (When Your CX Is Really About You)
DEC 4, 20255 MIN
Field Notes: Me-X (When Your CX Is Really About You)
DEC 4, 20255 MIN
Description
<p>Your customer experience isn't about your customer. It's about you. </p><p>Demo videos behind form fills. Sales stages built for your forecast calls. Onboarding is designed for your analytics. Renewals focused on <strong>proving your value</strong> instead of delivering theirs.</p><p>In this mini field notes episode, I break down how the entire organization is guilty of "Me-X"...customer experience that's really just self-serving strategy in disguise. From marketing's gated content to sales processes to CS renewals, we're designing for internal metrics while missing what customers actually need to choose us.</p><p>Your customer chose you. Did you deserve it?</p><p><strong>Subscribe to my Substack for more:</strong> <a target="_blank" rel="noopener noreferrer nofollow" href="http://alyssanolte.substack.com">alyssanolte.substack.com</a></p>