<p>Ed and Jo are back, breaking down the five shifts redefining the relationship between fans, data, and distribution this week. From the Sidemen providing a masterclass in value exchange, turning a classic TV format into a blueprint for fan data acquisition, to the Netflix and Apple TV "truce" that just rewrote the rules of the streaming wars.</p><br><p>We dissect the Premier League’s high-stakes launch of its own streaming service in Singapore and ask if the "rights cheque" is finally being outvalued by first-party fan data. Plus, we look at VfL Wolfsburg’s "digital squad" of 100 AI assistants and why JioHotstar just replaced the search bar with a conversation for 500 million viewers. It’s an exploration of what happens when the biggest players in the game stop being media companies and start becoming tech platforms.</p><p>Want to read more about what Ed &amp; Jo are discussing? Head to the <a href="https://dizplai.com/podcasts/" rel="noopener noreferrer" target="_blank">Dizplai website</a> and check out the show notes!</p><br><p>Got a topic for us? Or maybe a question for Ed &amp; Jo? Drop us a line at <a href="mailto:hello@attentionshift.media." rel="noopener noreferrer" target="_blank">hello@attentionshift.media.</a></p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

The Attention Shift

Ed Abis, Jo Redfern and Lee Radbourne

Drive to Survive is moving to Apple TV, The Sidemen’s Data GOLDMINE, & VFL Wolfsburg is RUN by AI?

MAR 4, 202634 MIN
The Attention Shift

Drive to Survive is moving to Apple TV, The Sidemen’s Data GOLDMINE, & VFL Wolfsburg is RUN by AI?

MAR 4, 202634 MIN

Description

<p>Ed and Jo are back, breaking down the five shifts redefining the relationship between fans, data, and distribution this week. From the Sidemen providing a masterclass in value exchange, turning a classic TV format into a blueprint for fan data acquisition, to the Netflix and Apple TV "truce" that just rewrote the rules of the streaming wars.</p><br><p>We dissect the Premier League’s high-stakes launch of its own streaming service in Singapore and ask if the "rights cheque" is finally being outvalued by first-party fan data. Plus, we look at VfL Wolfsburg’s "digital squad" of 100 AI assistants and why JioHotstar just replaced the search bar with a conversation for 500 million viewers. It’s an exploration of what happens when the biggest players in the game stop being media companies and start becoming tech platforms.</p><p>Want to read more about what Ed &amp; Jo are discussing? Head to the <a href="https://dizplai.com/podcasts/" rel="noopener noreferrer" target="_blank">Dizplai website</a> and check out the show notes!</p><br><p>Got a topic for us? Or maybe a question for Ed &amp; Jo? Drop us a line at <a href="mailto:[email protected]." rel="noopener noreferrer" target="_blank">[email protected].</a></p><br><p><br></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>