Welcome to Marketing Brew Weekly! This week we’re discussing the creative strategies and themes around many of the Super Bowl commercials this year. If you think you’re hearing a lot of Dad Rock, or seeing a lot of reminders to eat your fiber, or somehow feeling nostalgic, that’s on purpose. And, you may be seeing less AI ads than you think.
00:00: Intro
01:05: Nostalgic ads with retro TV nods
04:35: Retro music and Dad Rock
08:30: Health, wellness, and GLP 1s
16:11: Potty humor
21:09: Who will actually stand out
22:40: Will there be much AI
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Learn more about your ad choices. Visit megaphone.fm/adchoices
Marketing Brew Weekly gives marketing professionals insightful analysis and a lively conversation on the latest trending topics in the world of media and advertising, from the Marketing Brew reporters who know the industry best. Learn more about your ad choices. Visit megaphone.fm/adchoices