Launchpad of Innovation

Details

These are the conversations happening at the top of the advertising industry, and now you can listen anywhere! Launchpad of Innovation brings you unfiltered conversations between DPAA Global President & CEO Barry Frey and the C-suite executives shaping the future of advertising, marketing, and media. From AdTech breakthroughs to brand-building strategies to the career moves that define eras, this is where the industry's boldest thinkers come to discuss what's next. Launchpad of Innovation is presented by DPAA Global in partnership with AIOO.

Recent Episodes

AUG 27, 2026

DPAA Launchpad of Innovation - Barry Frey with Benoit Vatere, Liquid Death's Chief Media Officer

In this episode of Launchpad of Innovation, DPAA President & CEO Barry Frey sits down with Benoit Vatere, Chief Media Officer of Liquid Death, for a conversation packed with humor, hustle, and hard-earned media wisdom. Benoit breaks down Liquid Dea...

20 MIN

JUN 25, 2026

DPAA Launchpad of Innovation - Barry Frey with Zoom Communications

On this episode of Launchpad of Innovation, host Barry Frey talks with Whitney Magnuson, Head of Brand & Media at Zoom Communications, about Zoom's evolution from meetings platform to AI-powered system of action for modern work. They unpack Zoom's ...

1 MIN

APR 28, 2026

Launchpad of Innovation - Barry Frey with Horizon Media and AiOO Tech

Barry Frey, CEO of DPAA Global, introduces a new podcast focused on technology's impact on omnichannel advertising, particularly digital out-of-home (DOOH) advertising. The podcast is sponsored by AiOO, a Dubai-based AI platform for real-time audie...

34 MIN