005: How Creators Can Get Equity In Their Favorite Companies

APR 9, 202440 MIN
The HeyCreator Show

005: How Creators Can Get Equity In Their Favorite Companies

APR 9, 202440 MIN

Description

<p>The HeyCreator Show is presented by Riverside —<a href="https://riverside.fm/?utm_campaign=campaign_3&utm_content=2022&utm_medium=affiliate&utm_source=rewardful&via=heycreator"> ⁠get 15% off a new subscription by using code HEYCREATOR at checkout.⁠</a></p> <p>In today’s episode of The HeyCreator Show, Matt Ragland (<a href="https://twitter.com/mattragland">⁠@mattragland⁠</a>) and Tim Forkin (<a href="https://twitter.com/timforkindotcom">⁠@timforkindotcom⁠</a>) discuss equity for creators — more specifically, how and why creators should think about owning pieces of others’ businesses.</p> <p>Stories include MKBHD’s deal with Ridge, the launch of Authors Equity, Blenders X Coach Prime, Pop Daddy Snacks and more.</p> <p>(0:00) — Presented by Riverside</p> <p>(1:45) — Rundown of today’s show</p> <p>(2:40) — <a href="https://x.com/MKBHD/status/1760698224250130465?s=20">MKBHD’s deal with Ridge</a></p> <p>(10:48) — <a href="https://www.nytimes.com/2024/03/05/books/publisher-authors-equity.html">Authors Equity,</a> backed by Tim Ferriss, James Clear and Louise Penny</p> <p>(16:31) — James Clear’s new app, <a href="https://atoms.jamesclear.com/">Atoms</a></p> <p>(20:41) — The two ways creators can get equity in businesses</p> <p>(21:41) — How <a href="https://twitter.com/JohnBarchard">John Barchard</a> negotiated a deal to own part of an English soccer club in exchange for content</p> <p>(25:45) — How <a href="https://www.tiktok.com/@popdaddysnacks">Pop Daddy Snacks</a> scaled their business by becoming a creator</p> <p>(29:19) — How <a href="https://www.blenderseyewear.com/collections/blenders-x-coach-prime">Blenders</a> landed Deion Sanders to be their flagship “creator”</p> <p>(36:33) — The creator skills you have are enough to own someone else’s business</p> <p><a href="https://heycreator.com/community">Join the HeyCreator Community</a></p> <p><a href="https://automaticevergreen.com/">Use Automatic Evergreen to send profitable newsletters on autopilot</a><br></p>