043: Should You Start With Clients, Content, or Community? (What I’d Do Differently)
APR 22, 202511 MIN
043: Should You Start With Clients, Content, or Community? (What I’d Do Differently)
APR 22, 202511 MIN
Description
<p>Sign up for our free 7 day "Creator Blueprint" email course: <a href="https://heycreator.com/newsletter/" rel="ugc noopener noreferrer" target="_blank">https://heycreator.com/newsletter/</a></p><p>I get it—my business looks chaotic from the outside. Three revenue streams, two audiences… it <em>seems</em> scattered. But there’s a strategy behind it.</p><p>In this episode, I’m breaking down how I’m connecting content, clients, and community into a long-term creator flywheel—and why I <em>wouldn’t</em> recommend this approach if you're just starting out.</p><p>I’ll share what’s working, what I’d do differently, and how I’m shifting from client-heavy work to a more sustainable, creator-led business.</p><p>If you’re building your own thing and want to see how the pieces can fit together, this one’s for you.</p><p><br /></p><p>00:00 Introduction: The Chaos Behind My Business </p><p>00:35 The Flywheel Strategy: Connecting Content, Community, and Clients </p><p>01:11 YouTube Channel: The Top of the Funnel </p><p>01:58 Hey Creator Community: Behind the Scenes Access</p><p>04:25 Client Work: Funding the Future</p><p>06:22 High Ticket Services: A Sustainable Revenue Model</p><p>09:13 Long-Term Vision: Building a Sustainable Business</p><p>10:36 Conclusion: How It All Fits Together</p>