This Week:  Monthly Giving Matters  First, Dana Snyder shares info on the Global Monthly Giving Summit later this month. Then, she shares what she knows about how to launch or grow your monthly sustainer fundraising. How to convert one-time donors to recurring donors. What to name your program. When to ask your sustainers to upgrade. What to give your sustainers. Storytelling. The importance of consistency. And more. Dana is the founder of Positive Equation. There’s more at tonymartignetti.com