Aesthetic Pulse

Is your team truly prepared for the Q4 rush, or are there gaps in your training and systems to address before the holidays? In this episode, Andrea and Taleesa are helping you prepare for Q4 by sharing ways you can train and motivate your team, improve systems, and gather team feedback so you’re ready for the busy holiday season. Listen to this episode to learn how you can prepare your team and systems for Q4 so you can serve clients smoothly, keep your staff motivated, and make the most of this holiday season. If you enjoyed this episode, please share, rate and review it! Also mentioned in today’s episode: Clarify the Q4 plan and staffing 5:09 How you can train and motivate your team 12:17 Smooth operations and gather feedback before the holidays 19:22 Links: Webinar link: https://smithandcrawford.com/webinar-registration Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: [email protected] Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 https://smithandcrawford.com/

Is your marketing attracting the clients you want—or training the wrong audience to watch? Today, Andrea and Taleesa explain how your medspa’s social media content shapes the audience it attracts and share three common traps that attract followers who might never become clients. Join Andrea and Taleesa to learn how you can use transformation, client-focused education, and value-added incentives in your marketing to attract more ideal clients. If you enjoyed this episode, please share, rate and review it! Also mentioned in today’s episode: Peer trap content and how to avoid it 4:10 Discount trap content 12:49 Content that actually attracts the right clients 23:32 Links: Webinar link: https://smithandcrawford.com/webinar-registration Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: [email protected] Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 https://smithandcrawford.com/

Is your medspa’s marketing a powerful ecosystem, or a pile of disconnected parts that quietly leaks clients before they even book an appointment? In this final part of the Foundational Fixes series, Andrea and Taleesa explain how to turn your scattered marketing efforts into a connected, cohesive marketing framework that consistently moves clients from first touch to booked appointment. Listen to this episode to learn how to map your own client journey, spot the “leaks” in your process, and tighten everything up so your Q4 marketing feels consistent, connected, and easier to manage. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode: Why isolated pieces of marketing don’t equal a strategy 3:51 The anatomy of a connected marketing system 9:15 Mapping the client journey and finding leaks in the system 15:29 Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: [email protected] Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 https://smithandcrawford.com/

How many potential clients are you silently losing just because it’s too confusing or frustrating for them to book with you? In this third episode of the Foundational Fix Series, Andrea and Taleesa are diving into how you can reduce booking friction for your medspa before Q4 by simplifying your customer-facing content and auditing every path from interest to appointment. Join Andrea and Taleesa in this episode to learn how to make your booking experience seamless and simple so your buyer can stop being confused and start being confident. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode: Why a confused buyer doesn’t buy 3:40 Where confusion hides in your business 7:36 How to run a practical new-client audit before Q4 14:25 Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: [email protected] Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 https://smithandcrawford.com/

Do you feel like your content should be working but it still isn’t resonating or converting with potential clients? In today’s second episode of the Foundational Fix series, Andrea and Taleesa are giving you tips on how to create service-specific content around emotions and desired outcomes rather than just focusing on treatments and devices. Listen to this episode to learn a simple framework you can use to create content that focuses on real emotions, fears, and private thoughts your clients are having and how you can make sure your captions are emotionally resonating with potential clients. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode: Content fails at translation, not ideas 2:40 The feeling is the message, not the treatment or device 4:14 The 3 content buckets + the “removal test” framework 20:52 Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: [email protected] Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 https://smithandcrawford.com/