ChatGPT’s Effect on Young People and OpenAI Could Look Away From Consumers | Behind the Numbers

In today’s podcast episode, we explore three of the biggest questions surrounding OpenAI: What if the company had chosen a business-focused approach over the consumer market? How much can OpenAI realistically expect to generate in advertising revenue by 2030? And how will the company address the potential effects of ChatGPT on young people? Plus, more.   Join Senior Director of Podcasts and host Marcus Johnson, Principal Analyst Nate Elliott, and Consumer Insights Analyst Paola Flores-Marquez for the discussion.   Listen wherever you get your podcasts, or watch on YouTube or Spotify.   Subscribe to EMARKETER's newsletters. Go to https://www.emarketer.com/newsletters   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: [email protected]   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at [email protected]    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-chatgpt-s-effect-on-young-people-openai-could-look-away-consumers-behind-numbers   © 2026 EMARKETER Smart Supply by AI Digital is the supply intelligence layer built for programmatic buyers. Powered by AI and 450+ media experts, it scores and gates every bid request across 12 SSPs before your DSP bids, so inventory arrives optimized for your KPI, with every AI decision visible. Learn more at aidigital.com