Ep #97 - Your Midlife Patients Need a Health Advisor, Not a Quick Fix | Philip Blackett, Life After 40

Send us Fan Mail What's going on in your patient's head before they ever book the appointment? Philip Blackett knows, because he was that patient. On Thanksgiving Day 2024, he turned 40. On paper he had everything to be thankful for: great schools, great jobs, a business of his own, a wife, twin daughters, and a fresh start in Florida. On the inside, he was burnt out, overweight, and had no idea what came next. A 20-minute walk around the neighborhood turned into a six-month reset, and that reset turned into Life After 40, a platform helping people 35 to 55 build better habits across nutrition, exercise, mindset, and recovery. Philip isn't a clinician, and that's the point. In this conversation, Jody and Philip look at midlife from the patient's side of the exam table, and what that means for how you run your practice. Philip explains why midlife sneaks up on high achievers like the frog in a slowly heating pot, and why men are dealing with hormone changes too, even if nobody calls it andropause. He makes a case every clinic owner should hear: we have financial advisors who plan 40 years ahead with us, so why don't we have that for our health? Jody and Philip also dig into why a seven-minute annual PCP visit leaves patients searching Google and AI for answers, how pre-educating patients before they sit in your chair changes the visit, and why a referral network beyond your specialty serves the whole person. If you treat the 35-to-55 crowd, this one will change how you think about who you're actually serving. Topics covered: • The Thanksgiving birthday that started Life After 40 • The "boiling frog" pattern behind most midlife crises • The sandwich generation: career, kids, aging parents, and your health • Why men need the hormone conversation too • The financial-advisor model for long-term health planning • The seven-minute PCP visit and the patient education gap • Pre-educating patients before the first appointment • Building a referral network across specialties • Why "doing nothing" is still a decision Connect with Philip: Website: LifeAfter40.com Podcast: Life After 40 https://podcasts.apple.com/us/podcast/life-after-40/id1866260086 Community (Skool): https://www.skool.com/midlife  Instagram: https://www.instagram.com/philipblackett/  LinkedIn: https://www.linkedin.com/in/philipblackett/  Connect with Jody: Book a strategy session: https://acceleratedmedicalpractices.com/book-a-consultation-call/  Practice Automation System: https://acceleratedmedicalpractices.com/our-services/practice-automation-system/  The Accelerator - The AMP Community: https://accelerator.acceleratedmedicalpractices.com/  Want to be a guest? https://solutions.acceleratedmedicalpractices.com/podcast-page.html This podcast is powered by Accelerated Medical Practices, where we believe hormone and wellness care should be both life-changing and profitable.  If you own or run a clinic and are interested in being a guest on the show, please complete the form here and let's connect!  Or email Jody at [email protected].  🚀 Grow your clinic with proven systems at AcceleratedMedicalPractices.com For more Insights and Tips on Growing Your Hormone Clinic, subscribe to THE AMP Report sent every other Thursday and follow us on social media for "almost" daily tips!  Get The AMP Report Instagram Facebook LinkedIn YouTube Last BUT DEFINITELY NOT LEAST, is your looking for the fast track to growing your clinic, check out The AMP Accelerator - A free membership site filled with on demand course content to allow you to learn what you need, when yo...