290: How Do You Want 2027 to End?

Send us Fan Mail Most of us plan a new year by asking what to do next, and a long list of next steps doesn't tell you whether you're headed anywhere you actually want to go. In this episode I walk you through how I'm planning 2027 the other way around, by deciding how I want the year to end for both of my businesses and then working backward into a plan I can work every week. In this episode: • Where the "write the ending first" idea came from, by way of Joe Pulizzi's newsletter, The Tilt • How I let AI interview me about how I want 2027 to end, by voice or by typing • My real 2027 endings for Creator's MBA and HobbyScool, and why I did each business separately • Three places people get stuck when they write their ending • The five planning steps from the Creator's MBA Playbook that turn the ending into a 90-day plan • The three things that keep running every week no matter what the quarter is about Resources mentioned: • Write Your 2027 Ending, the free tool: https://lab.destinicopp.com/2027 • The full write-up on the blog: https://www.destinicopp.com/blog/how-i-plan-2027-starting-with-the-ending • The Creator's MBA Playbook: https://lab.destinicopp.com/creators-mba-playbook • The Tilt by Joe Pulizzi: https://www.thetilt.com Write your own 2027 ending with the free tool: https://lab.destinicopp.com/2027