16: Shades of White (Part 4, Origin of the iPod)

Just in the nick of time, the design of the iPod begins to emerge--but will Steve Jobs give it his seal of approval? And Apple designer Jony Ive turns away from the brightly colored plastic that made his name and learns to love pure white. This episode of Designed in California is sponsored by: Overcast: A powerful, simple, award-winning podcast player. And our favorite too. Links and Show Notes: Presented by Jason Snell and Myke Hurley. Written by Jason Snell. Script development by Kelly Turner. Thanks to Scott Knaster, Stephen Hackett, Matt Rollefson, Adam C. Engst, Jim Hunkins, John Buck, Harry McCracken, and members of the iPod team for script assistance. Extra special thanks to Hansen Hsu and everyone else at the Computer History Museum. Audio editing by Myke Hurley and Jim Metzendorf. Video production by Jamie Snell. Designed in California theme by Christopher Breen. References/Further Reading: The Perfect Thing by Steven Levy Apple: The First 50 Years by David Pogue Steve Jobs by Walter Isaacson Apple In China by Patrick McGee Build by Tony Fadell iCon: Steve Jobs by Jeffrey S. Young Becoming Steve Jobs by Brent Schlender and Rick Tetzeli John Rubinstein Oral History at The Computer History Museum Regis McKenna Oral History at The Computer History Museum Get early access to full series, ad-free listening, and bonus episodes by becoming a member. Submit Feedback