<description>&lt;p&gt;Say "no more" to babysitting backups, check out Servosity's co-managed backup services: &lt;a href="https://bit.ly/4lh8HUv"&gt;https://bit.ly/4lh8HUv&lt;/a&gt;&lt;/p&gt;&lt;p&gt;In this week's episode, Michael Strong, co-founder of Blue Layer IT, reveals how he built one of the most quietly impressive MSPs in the country. No cold calls, no lead funnels, no crazy marketing—just long-term relationships, radical transparency, and a people-first culture that turned into serious momentum. His story is proof that your MSP's growth doesn't have to look like everyone else's (or involve annoying marketing tactics!). &lt;/p&gt;&lt;p&gt;Chapters:&lt;br /&gt;0:00 - Intro&lt;br /&gt;1:23 - How they've grown to 55 employees&lt;br /&gt;26:44 - Why he hired a Chief Strategy Officer&lt;br /&gt;40:44 - His why&lt;br /&gt;53:05 - MSP Titan Questions &lt;/p&gt;&lt;p&gt;Connect more with Damien and Michael:&lt;br /&gt;Damien: &lt;a href="https://www.linkedin.com/in/dstevens"&gt;https://www.linkedin.com/in/dstevens&lt;/a&gt;&lt;br /&gt;Michael: &lt;a href="https://www.linkedin.com/in/michael-strong-2704135/"&gt;https://www.linkedin.com/in/michael-strong-2704135/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;📺 Watch on YT: &lt;a href="https://www.youtube.com/@mspmindset"&gt;https://www.youtube.com/@mspmindset&lt;/a&gt;&lt;/p&gt; </description>

MSP Mindset with Damien Stevens

[email protected] (Damien Stevens )

He Grew a 55-Person MSP with No Niche, No Marketing

NOV 6, 202580 MIN
MSP Mindset with Damien Stevens

He Grew a 55-Person MSP with No Niche, No Marketing

NOV 6, 202580 MIN

Description

Say "no more" to babysitting backups, check out Servosity's co-managed backup services: https://bit.ly/4lh8HUvIn this week's episode, Michael Strong, co-founder of Blue Layer IT, reveals how he built one of the most quietly impressive MSPs in the country. No cold calls, no lead funnels, no crazy marketing—just long-term relationships, radical transparency, and a people-first culture that turned into serious momentum. His story is proof that your MSP's growth doesn't have to look like everyone else's (or involve annoying marketing tactics!). Chapters:0:00 - Intro1:23 - How they've grown to 55 employees26:44 - Why he hired a Chief Strategy Officer40:44 - His why53:05 - MSP Titan Questions Connect more with Damien and Michael:Damien: https://www.linkedin.com/in/dstevensMichael: https://www.linkedin.com/in/michael-strong-2704135/📺 Watch on YT: https://www.youtube.com/@mspmindset