NOISE vs SIGNAL by Inman | Podcast Guru

Details

NOISE vs SIGNAL is Tom Bohn's conversation with the people shaping residential real estate. As Inman's CEO, Bohn sits down with top-producing agents, CEOs placing big bets, and proptech founders trying to remake how homes get bought and sold - and he asks the questions their pitches usually skip. Each episode closes with Noise or Signal, a fast read on the week's headlines, launches, and hype, testing which ones point to where the industry is headed and which ones just add to the noise. New episodes weekly. Subscribe wherever you listen. Listen if you're: A brokerage owner, team leader, or executive making decisions about growth, recruiting, and profitability. A real estate agent who wants to understand where the industry is headed and how today's changes affect your business. A PropTech founder, investor, or operator building products for residential real estate. A real estate professional looking for candid conversations that go beyond headlines and industry talking points. Interested in brokerage strategy, technology, leadership, mergers and acquisitions, and the trends shaping the future of residential real estate. Connect with Tom Bohn & Inman: Tom Bohn IG: https://www.instagram.com/thetombohn/ Tom Bohn LinkedIn: https://www.linkedin.com/in/tombohn Inman Website: https://www.inman.com/ Inman Youtube: https://www.youtube.com/playlist?list=PLOoTnCGZxXJo Inman X: https://x.com/Inman Inman IG: https://www.instagram.com/inmannews Inman LinkedIn: https://www.linkedin.com/company/inman-news Inman Facebook: https://www.facebook.com/InmanNews Inman TikTok: https://www.tiktok.com/@inmannews The future of real estate runs on Agentic AI. Lofty helps agents, teams, and brokerages put their business growth on autopilot. Autonomous AI Agents work around the clock to uncover listing opportunities, engage every lead, schedule appointments, and handle the follow-up agents don’t have time for. The result? More conversations, more listings, more closings, and more time to focus on clients. lofty.com/?utm_source=Partners&utm_medium=podcast&utm_campaign=inman_signal_podcast Noise vs Signal is recorded by PodPlus Studios and produced by Hype Boss.

Recent Episodes

Brown Harris Stevens CEO Bess Freedman on Why Bigger Isn’t Always Better in Real Estate

In this episode of NOISE vs. SIGNAL, Inman CEO Tom Bohn talks with Bess Freedman, CEO of Brown Harris Stevens, to discuss why she remains committed to an independent brokerage model as consolidation continues across real estate. Freedman explains why trust and transparency are central to how she thinks about the business, particularly as the industry debates private listings and who benefits when homes are kept from the broader market. She also shares why Brown Harris Stevens intends to remain independent after more than 150 years in business. The episode closes with NOISE vs. SIGNAL, where Freedman gives her take on several of the biggest questions facing the industry and where she believes real estate is headed. Connect with Brown Harris Stevens: Website: https://www.bhsusa.com/ Instagram: https://www.instagram.com/brownharrisstevens Connect with Tom Bohn & Inman: Tom Bohn IG: https://www.instagram.com/thetombohn/ Tom Bohn LinkedIn: https://www.linkedin.com/in/tombohn Inman Website: https://www.inman.com/ Inman Youtube: https://www.youtube.com/playlist?list=PLOoTnCGZxXJo Inman X: https://x.com/Inman Inman IG: https://www.instagram.com/inmannews Inman LinkedIn: https://www.linkedin.com/company/inman-news The future of real estate runs on Agentic AI. Lofty helps agents, teams, and brokerages put their business growth on autopilot. Autonomous AI Agents work around the clock to uncover listing opportunities, engage every lead, schedule appointments, and handle the follow-up agents don’t have time for. The result? More conversations, more listings, more closings, and more time to focus on clients. lofty.com/?utm_source=Partners&utm_medium=podcast&utm_campaign=inman_signal_podcast

41 MIN

Why Side CEO Guy Gal Believes Real Estate Will Always Come Back to Local Brokerages

In this episode of NOISE vs. SIGNAL by Inman, Tom Bohn sits down with Side CEO Guy Gal at Inman Connect San Diego to discuss his view that the future of real estate belongs to local, independent brokerages. Gal makes the case that real estate works best at the community level and explains why he remains skeptical of the industry’s current push toward consolidation. He also shares how Side is helping teams build companies under their own brands and where he sees AI fitting into the next phase of the industry. The episode closes with NOISE vs. SIGNAL, where Gal weighs in on the future of NAR, agent count and what AI could mean for the way people work. Connect with Guy Gal and Side: Side Website: https://www.side.com/os/ Guy Instagram : https://www.instagram.com/https://www.instagram.com/iamguygal/ Side Instagram: https://www.instagram.com/hello_side/ Side Facebook: https://www.facebook.com/SideRealEstateCommunity/ Guy LinkedIn: https://www.linkedin.com/in/guygal/ Side LinkedIn: https://www.linkedin.com/company/siderealestate/ Side Youtube: https://www.youtube.com/@SideCommunity Connect with Tom Bohn & Inman: Tom Bohn IG: https://www.instagram.com/thetombohn/ Tom Bohn LinkedIn: https://www.linkedin.com/in/tombohn Inman Website: https://www.inman.com/ Inman Youtube: https://www.youtube.com/playlist?list=PLOoTnCGZxXJo Inman X: https://x.com/Inman Inman IG: https://www.instagram.com/inmannews Inman LinkedIn: https://www.linkedin.com/company/inman-news The future of real estate runs on Agentic AI. Lofty helps agents, teams, and brokerages put their business growth on autopilot. Autonomous AI Agents work around the clock to uncover listing opportunities, engage every lead, schedule appointments, and handle the follow-up agents don’t have time for. The result? More conversations, more listings, more closings, and more time to focus on clients. lofty.com/?utm_source=Partners&utm_medium=podcast&utm_campaign=inman_signal_podcast

37 MIN

The Agency’s Mauricio Umansky on Launching The ARA and Where Real Estate Goes Next

In this episode of NOISE vs. SIGNAL by Inman, CEO Tom Bohn sits down with Mauricio Umansky, CEO and Founder of The Agency, to discuss the changes he believes are needed across the real estate industry and why he helped launch the American Real Estate Association (ARA). Umansky shares his case for raising the standards of the profession and creating a more collaborative approach to private listings. He also discusses The Agency’s expansion into New York and how the company plans to preserve its boutique culture as it grows. The episode closes with NOISE vs. SIGNAL, where Umansky weighs in on where the MLS is headed, the impact AI could have on the agent population and whether a future run for mayor of Los Angeles could still be on the table. Connect: The Agency Website: https://www.theagencyre.com/ The Agency IG: https://www.instagram.com/theagencyre/?hl=en Mauricio IG: https://www.instagram.com/mumansky18/?hl=en American Real Estate Association: https://americanrea.org/ Tom Bohn IG: https://www.instagram.com/thetombohn/ Tom Bohn LinkedIn: https://www.linkedin.com/in/tombohn Inman Website: https://www.inman.com/ Inman Youtube: https://www.youtube.com/playlist?list=PLOoTnCGZxXJo Inman X: https://x.com/Inman Inman IG: https://www.instagram.com/inmannews Inman LinkedIn: https://www.linkedin.com/company/inman-news The future of real estate runs on Agentic AI. Lofty helps agents, teams, and brokerages put their business growth on autopilot. Autonomous AI Agents work around the clock to uncover listing opportunities, engage every lead, schedule appointments, and handle the follow-up agents don’t have time for. The result? More conversations, more listings, more closings, and more time to focus on clients. lofty.com/?utm_source=Partners&utm_medium=podcast&utm_campaign=inman_signal_podcast

24 MIN

Lofty CEO Joe Chen on the Future of AI in Real Estate

In this episode of NOISE vs. SIGNAL by Inman, Tom Bohn sits down with Lofty CEO Joe Chen at Inman Connect San Diego to discuss how quickly AI is changing real estate and what the next stage of adoption could look like for the industry. Chen explains why he sees AI token consumption as a measure of how deeply the technology is being used and predicts a major increase over the next year. They also discuss Ask Inman, the new AI-powered tool Inman is building with Lofty to give real estate professionals direct access to Inman’s decades of industry reporting and data. Chen also shares why he believes experienced agents stand to gain considerably from AI as the technology becomes cheaper and more widely integrated into everyday real estate work. Connect with Lofty: https://lofty.com/AOS?utm_source=Partners&utm_medium=podcast&utm_campaign=inman_signal_podcast Connect with Tom Bohn & Inman: Tom Bohn IG: https://www.instagram.com/thetombohn/ Tom Bohn LinkedIn: https://www.linkedin.com/in/tombohn Inman Website: https://www.inman.com/ Inman Youtube: https://www.youtube.com/playlist?list=PLOoTnCGZxXJo Inman X: https://x.com/Inman Inman IG: https://www.instagram.com/inmannews Inman LinkedIn: https://www.linkedin.com/company/inman-news The future of real estate runs on Agentic AI. Lofty helps agents, teams, and brokerages put their business growth on autopilot. Autonomous AI Agents work around the clock to uncover listing opportunities, engage every lead, schedule appointments, and handle the follow-up agents don’t have time for. The result? More conversations, more listings, more closings, and more time to focus on clients. https://lofty.com/?utm_source=Partners&utm_medium=podcast&utm_campaign=inman_signal_podcast

13 MIN

Why Real Estate Agents Need to Get Back to Basics with Amanda DiVito Parle, REALTOR® and team leader with DiVito Dream Makers at REAL Broker

In this episode of NOISE vs. SIGNAL by Inman, CEO Tom Bohn sits down with Amanda DiVito Parle, REALTOR® with DiVito Dream Makers and host of At The Kitchen Table Podcast. They discuss why getting back to basics still works in the real estate industry in spite of industry changes. After 22 years with RE/MAX, Amanda moved her team to Real Broker, only to learn months later that the two companies were headed toward a deal that could bring them under the same ownership. She shares what drove the move and why she believes agents need to stay focused on the fundamentals of building a durable business. The episode closes with NOISE vs. SIGNAL, where Amanda weighs in on several hot debates shaping real estate right now. Connect with Amanda DiVito Parle: https://amandadivito.com At The Kitchen Table Podcast Youtube: https://youtube.com/@atthekitchentable-adp?si=ANhNf4OVsd7G6kvx At The Kitchen Table Podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/at-the-kitchen-table/id1846641187 Connect with Tom Bohn & Inman: Tom Bohn IG: https://www.instagram.com/thetombohn/ Tom Bohn LinkedIn: https://www.linkedin.com/in/tombohn Inman Website: https://www.inman.com/ Inman Youtube: https://www.youtube.com/playlist?list=PLOoTnCGZxXJo Inman X: https://x.com/Inman Inman IG: https://www.instagram.com/inmannews Inman LinkedIn: https://www.linkedin.com/company/inman-news The future of real estate runs on Agentic AI. Lofty helps agents, teams, and brokerages put their business growth on autopilot. Autonomous AI Agents work around the clock to uncover listing opportunities, engage every lead, schedule appointments, and handle the follow-up agents don’t have time for. The result? More conversations, more listings, more closings, and more time to focus on clients. lofty.com/?utm_source=Partners&utm_medium=podcast&utm_campaign=inman_signal_podcast

30 MIN