The interest in “customer insights” is higher than ever, and more people are interested in both research insights and carrying out research on their own. But, who’s making sure research is done well? Therese sits down with Ned Dwyer, CEO and co-founder of Great Question, to talk about the balance between access and rigor in UX research. They discuss the need for democratization charters, how AI is reshaping research roles, and why enabling good research at scale is as much a cultural challenge as it is a technical one.
Connect with Ned Dwyer: LinkedIn
Learn about UX: nngroup.com/learning
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In this episode, Therese interviews Jay Dutta—Global Head of UX at Deutsche Bank about how designing at scale isn’t just about reaching millions, but about preserving depth: of empathy, culture, and context. With a career spanning Adobe, Flipkart, and MakeMyTrip, Jay reflects on why he’s drawn to complex, broken systems and how those environments offer the richest opportunities for impact. He discusses the importance of designing for the individual within vast systems, and how storytelling, risk-taking, and honoring human experiences can lead to more meaningful and scalable design solutions.
About the speaker: JayDutta.com | LinkedIn
DesignUp Conference (Bangalore, India - Nov 3-5, 2025 ): https://designup.io/
Related NN/G Course: Global UX: Designing and Leading Across Cultures (full-day & half-day courses)
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What does it really take to get hired in design today? In this episode, design recruiter and former product designer Hang Xu shares hard truths about what’s changed in hiring, why portfolios miss the mark, and how candidates can better align with what employers actually want. He also talks about his bold new project, OnlyFAANGs.design, where he documents his journey back into design from the recruiter’s seat.
About Hang Xu: LinkedIn | OnlyFAANGs.design
Level Up Your UX Career with UX Certification: nngroup.com/learning
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Who do we really mean when we say “the user”? And who gets left out?
In this episode, Therese Fessenden chats with cultural anthropologists Mike Youngblood and Ben Chesluk, who are challenging overly narrow definitions of users in UX. They explore how systems thinking and anthropology can deepen our understanding of complex user ecosystems — and why rethinking “the user” is more important than ever.
About the speakers:
About Rethinking Users, including some helpful resources and a link to purchase the book:
https://www.rethinkingusers.com
Article about User Ecosystem Thinking:
https://www.epicpeople.org/toward-ethnography-of-friction-and-ease-in-complex-systems
Mike & Ben’s other books:
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What does it mean to design experiences in a world where pixels are no longer the focus? In this episode, service design thought-leader and author Erika Flowers shares her thoughts on how designers must evolve as AI transforms the tools, processes, and expectations of our work. Erika shares lessons from her journey—spanning early web design, pioneering service blueprinting at Intuit, and orchestrating experiences at NASA—and offers a forward-looking take on why skills like facilitation, systems thinking, and storytelling will define the future of design.
About Erika Flowers: helloerikaflowers.com | LinkedIn
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