Sales Talk for CEOs | Podcast Guru

Details

Welcome to Sales Talk for CEOs, where host Alice Heiman goes deep with female founders and experts on the real story behind building a company and a life at the same time. After 5+ years and 190+ episodes, the show has pivoted to focus exclusively on female founders/CEOs and their journeys on both the business and personal sides. In each episode, Alice explores not just what it took to build and grow a sales organization, but the full picture: getting funded, managing health and family, and driving revenue all at once. This is the founder story most podcasts don't tell.

Recent Episodes

Building Without a Plan B: Tamar Gill on Bootstrapping, Better Data, and People-First Growth

Building a company without outside funding requires more than a great idea. It requires resilience, focus, and knowing exactly what you refuse to compromise. In this episode of Sales Talk for CEOs, Alice Heiman sits down with Tamar Gill, Founder and CEO of eCore Services, to explore her journey from practicing law in the Republic of Georgia to building a 150-person, fully remote B2B data company. Tamar shares how becoming a mother reshaped her career, why an unexpected remote job introduced...

43 MIN

Why the Best Leaders Slow Down: Elatia Abate on Reinvention, Presence, and the Future of Leadership

Leading through uncertainty doesn't require moving faster, it requires thinking differently. In this episode, futurist and leadership strategist Elatia Abate shares practical frameworks to help female founder CEOs lead through rapid change without defaulting to outdated strategies. She explains why slowing down can become a competitive advantage, how to shift from past-anchored planning to future-led thinking, and why the quality of the questions leaders ask ultimately shapes the future they ...

44 MIN

From Retail Shelves to Every Bathroom Stall: How Denielle Finkelstein and Thyme Sullivan Pivoted a Period Product Startup

Denielle Finkelstein and Thyme Sullivan are Co-Founders and Co-CEOs of Unicorn in Every Stall. Before becoming entrepreneurs, Denielle spent more than 20 years in fashion leadership, including executive roles at Ann Taylor, Coach, Kate Spade, and Talbots, while Thyme built a 27-year career at Coca-Cola, Pepsi, and Nestlé. Both were the primary breadwinners for their families when they made the decision to leave corporate life and pursue something entirely new. Their journey began with a Faceb...

52 MIN

How Lauren Goodell Grew Sales by Leading with Humanity, Resilience, and AI

"Nobody knows what the heck they're doing. It's the people willing to go out there and do it that are gonna be successful." Lauren Goodell left a successful sales career to launch a startup while caring for both parents through serious health challenges and managing her own chronic illness. She shares lessons on resilience, leadership, customer discovery, and building a sustainable company. • Left corporate sales and took a pay cut while navigating her mother's stage-four cancer diagnosis, he...

37 MIN

A Better Way to Sell: Becc Holland on Conviction, Curiosity, and Leading With Care

Most sales organizations are training sellers to do the wrong job. In this episode, sales expert Becc Holland joins Alice Heiman to challenge some of the biggest assumptions in modern selling, from what qualifies as a lead to why buyers ignore outreach and what CEOs can do to build sales teams buyers actually want to talk to. Becc argues that today's buyers are not looking for another product pitch. They are looking for expertise. She explains why sellers should spend less time mastering obje...

54 MIN