The INSPIRE SALES PODCAST
The INSPIRE SALES PODCAST

The INSPIRE SALES PODCAST

Justin Leigh

Overview
Episodes

Details

Welcome to the INSPIRE SALES PODCAST Be Inspired by the best sales professionals, leaders & coaches in the world of B2B sales. From IT services, medical devices through to coaching and consulting companies these principles will help you accelerate your sales performance and growth. Using models from the best selling book INSPIRE, Influence, Sell and award winning programmes from Focus4growth, you’ll have the inside track on the psychology, skills and systems used by the world’s best sales teams. We’ll hear from the best Sales Leaders from some of the fastest growing businesses in the world.

Recent Episodes

Why Most SaaS Sales Teams Fail at Pricing - and How to Fix It with Use Cases That Close Deals
AUG 11, 2025
Why Most SaaS Sales Teams Fail at Pricing - and How to Fix It with Use Cases That Close Deals
What’s killing your SaaS deals?It’s not the product.It’s not the pitch.It’s your pricing… and the fact that your team is selling features instead of use cases that actually solve real problems.In this episode, Justin is joined by Simon Ooley — founder of Veles — who went from BDR to building $10M+ ARR business units across continents, and now helps SaaS sales teams ditch the spreadsheet chaos and close smarter.Together, they break down:The fatal pricing blind spots crippling SaaS salesWhy use cases are the new secret weapon for sales enablementHow to shift from feature-dumping to value-first conversationsThe real reason your sales and product teams don’t align (and how to fix it)How Simon validated Veles by interviewing 100+ SaaS companiesWhat separates high-performing reps from the rest (hint: it’s not talent)You’ll also hear how Simon stays motivated through chaos, the power of consultative selling, and a sneak peek at Justin’s custom GPT sales coach — now being road-tested by Simon’s team.Stick around to the end for Simon’s raw and real advice for sales leaders on mindset, balance, and how to keep showing up — even when the numbers don’t.To connect with Simon Ooley:Visit www.linkedin.com/in/simonooley/To learn more about Veles:Go to www.getveles.comWhether you're leading a team or looking to elevate your own sales game, this episode offers clear takeaways and fresh perspective on what it takes to sell with purpose and impact.Get your copy of Inspire, Influence, Sell on Amazon or a digital copy here: https://go.focus4growth.co.uk/inspire_influence_sell_digital_pdfIf this episode sparked new ideas or confirmed what you already believe about high-performance selling, hit subscribe and leave a review. For upcoming sales mastery workshops and tools, connect with Justin on LinkedIn:https://www.linkedin.com/in/justin-leigh-coach/
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54 MIN
Inspire, Influence, Sell: A Sales Mastery System
MAY 13, 2025
Inspire, Influence, Sell: A Sales Mastery System
What happens when a group of entrepreneurs and business consultants dissect a powerful sales book?You get practical insights, honest reflections, and real-world relevance.This episode explores the key concepts from Inspire, Influence, Sell by Justin Leigh—giving you the essence of the INSPIRE Sales Mastery System in just one listen.In this special episode of the Inspire Sales Podcast, we feature a dynamic conversation between two experienced entrepreneurs and business consultants as they discuss Justin Leigh’s best-selling book Inspire, Influence, Sell: Master the Psychology, Skills and Systems of the World’s Best Sales Teams.Their discussion explores:Why psychology is the foundation of successful sellingThe essential skills that drive connection, influence, and resultsHow a structured system can transform sales performance across industriesThe key components of the INSPIRE Sales Mastery SystemHow these principles apply in both traditional and virtual selling environmentsWhether you're leading a team or looking to elevate your own sales game, this episode offers clear takeaways and fresh perspective on what it takes to sell with purpose and impact.Get your copy of Inspire, Influence, Sell on Amazon or a digital copy here: https://go.focus4growth.co.uk/inspire_influence_sell_digital_pdfIf this episode sparked new ideas or confirmed what you already believe about high-performance selling, hit subscribe and leave a review. For upcoming sales mastery workshops and tools, connect with Justin on LinkedIn:https://www.linkedin.com/in/justin-leigh-coach/
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14 MIN
Sales Unplugged with Michael Walford-Grant
JAN 3, 2025
Sales Unplugged with Michael Walford-Grant
On this episode of the Inspire Sales Podcast, Justin sits down with Michael Walford-Grant. Michael is a veteran sales consultant, trainer, and author of Sales Unplugged. With a career spanning decades in the Fintech and financial sectors, Michael shares his journey, key insights from his book, and actionable strategies to elevate your sales performance. Key takeaways include: How to stand out by addressing unconsidered needs and creating urgency. Insights into the shift towards consensus buying and its impact on sales strategies. Negotiation tips that simplify the process while maximising results. The importance of tight, consistent messaging in all sales interactions. Why passion and motivation are just as critical as technical sales skills. Whether you’re an experienced sales professional or just starting out, this episode is packed with valuable lessons to enhance your communication, influence, and success. You can connect with Michael here: https://www.linkedin.com/in/michael-walford-grant-15a8933/ 📈 This is the Inspire Sales Podcast. And I’m your host….. Justin Leigh. 🔗🔗 If you'd like to connect with Justin check out the link: ⁠⁠⁠⁠⁠https://linktr.ee/JustinLeigh⁠⁠⁠⁠⁠ 👇🏼 To learn more about Justin's work check out the website here: https://justin-leigh.com & www.focus4growth.co.uk 📕📑 If you'd like to buy a copy of INSPIRE, INFLUENCE, SELL - you can get your copy here: https://bit.ly/GO-INSPIRE 📧 If you'd like to sign up to our weekly inspiring email, click here: ⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/Inspire-Weekly 🚀 Wishing you every future success with your Sales & Leadership growth. 🏆 Go INSPIRE!
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50 MIN
Christian Jack’s Journey to Building the Sales Dojo
DEC 19, 2024
Christian Jack’s Journey to Building the Sales Dojo
In this episode of the Inspire Sales Podcast, Justin Leigh chats with Christian Jack, founder of the Sales Dojo, about his unique transition from teaching to sales consultancy. Christian shares his approach to navigating sales challenges, the importance of mindset and self-awareness, and practical tips for handling objections and building confidence. Key highlights include: The critical role of reframing and personal growth in sales success. Tactical strategies for engaging prospects and creating value. How confidence and nonverbal communication impact your sales outcomes. Christian’s philosophy on serving others to achieve success. Discover how Christian empowers sales professionals to elevate their game and why his community, the Sales Dojo, is a must-visit resource for aspiring sales leaders. You can connect with Christian here: https://www.linkedin.com/in/christian-jack-989306295/ https://www.facebook.com/christian.jack.58152/ Christian's website is here: https://thesalesdojo.co/ 🎧📈 This is the Inspire Sales Podcast. And I’m your host….. Justin Leigh. 🔗🔗 If you'd like to connect with Justin check out the link: ⁠⁠⁠⁠https://linktr.ee/JustinLeigh⁠⁠⁠⁠ 👇🏼 To learn more about Justin's work check out the website here: https://justin-leigh.com & www.focus4growth.co.uk 📕📑 If you'd like to buy a copy of INSPIRE, INFLUENCE, SELL - you can get your copy here: https://bit.ly/GO-INSPIRE 📧 If you'd like to sign up to our weekly inspiring email, click here: ⁠⁠⁠⁠⁠⁠https://bit.ly/Inspire-Weekly 🚀 Wishing you every future success with your Sales & Leadership growth. 🏆 Go INSPIRE!
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44 MIN